The software maker will use the Recommended section of the Start menu, which usually shows file recommendations, to suggest apps from the Microsoft Store.
who would click that
who clicks ads in general
have you ever clicked an ad (on purpose)
Microsoft starts testing ads in the Windows 11 Start menu
Submitted 5 weeks ago by ForgottenFlux@lemmy.world to technology@lemmy.world
https://www.theverge.com/2024/4/12/24128640/microsoft-windows-11-start-menu-ads-app-recommendations
Comments
tourist@lemmy.world 5 weeks ago
dual_sport_dork@lemmy.world 5 weeks ago
I have never, not once in my life, clicked on an internet or electronic ad. Even for things I’m ostensibly interested in. Jury’s out on just how much manically SEO optimized retail web sites on Google count as “ads,” I guess. But other than that: Zilch.
But someone somewhere must be clicking on them because billions of dollars are spent every year pushing the fucking things.
BossDj@lemm.ee 5 weeks ago
I’m so skewed this direction that I’ll scroll past the sponsored version of the link in a Google search to click on the exact, unsponsored version. I don’t know why.
taiyang@lemmy.world 5 weeks ago
Some marketers believe it doesn’t matter if someone clicks as brand recognition has its own value. On the other hand, who hasn’t heard of Tiktok by now?
n3m37h@lemmy.dbzer0.com 5 weeks ago
danhab99@programming.dev 5 weeks ago
I’ve only ever clicked on one ad and that was for a cloud host I thought would be cheaper than Vultr. If anyone knows a managed k8s cluster cheaper than Vultr let me know plz.
BossDj@lemm.ee 5 weeks ago
Go into app or play store and sort by most downloaded. They’re pretty exclusively a list of games and apps that you find advertised.
I’m my circle, people are seeming to become more willing to admit they got something from an ad. I feel like there used to be shame behind it
The most frequent lately has been women buying their clothes from Instagram ads. The argument they have made is that they see SO MANY ads, the one they choose to spend money on was because they wanted it and that apparently is a solid vetting process. But this is people in my sphere, I dunno if it’s a thing.
I used a Google TV stick and for sick of the bullshit ads and switched to a simple launcher. In reddit and lemmy threads, there are always highly up voted people who are happy to get “popular recommendations”.
The generality, I feel like, is people are busy living their lives, don’t want to research and learn about everything in their life, and just go with what they see.
BubbleMonkey@slrpnk.net 5 weeks ago
It’s actually gotten really difficult to research products, speaking as someone who does a lot of it, so I don’t think it’s about not wanting to do it.
Go look for something like a good dehumidifier and it’s all seo-optimized bullshit barely hiding that it’s advertisements for cheap Chinese junk on Amazon. And nearly every link is like that. For pages upon pages worth of results.
It’s so so difficult to judge what’s actually legit info and what isn’t. So I don’t blame people for asking other humans for what worked for them. You almost kinda have to unless you know of good legit review sites for every product you might want or need.
ObviouslyNotBanana@lemmy.world 5 weeks ago
Tbh instagram is the only place I click all the ads. All because they’re so god damned weird.
I never buy anything though.
melpomenesclevage@lemm.ee 5 weeks ago
What they’re told to want. Wonderful. Won’t ever be nefarious.
Rai@lemmy.dbzer0.com 5 weeks ago
If I found out, say, my partner or a close friend clicked on ads, I would lose some respect for them.
DaddleDew@lemmy.world 5 weeks ago
I right click them and then in the drop down menu that appears I click “block element…”
elrik@lemmy.world 5 weeks ago
I’ve never clicked an ad on purpose. I use DNS to block all the common click thru domains for ads.
This move by Microsoft will undoubtedly result in more Windows PCs infected by malware as people find tools to remove the ads and some of those tools will turn out to be malware.
n3m37h@lemmy.dbzer0.com 5 weeks ago
Windows is malware, they can’t turn off the keylogger or telemetry
Lemminary@lemmy.world 5 weeks ago
I have on search results, but it was for something that I was already looking for. The ad had the same link to the web page as the result below. 🤷♂️
cyberpunk007@lemmy.ca 5 weeks ago
I intentionally skip these and click the normal link right below it lol. I also realized that I have clicked these in the past by accident because they don’t load… Since I block ads
nudnyekscentryk@szmer.info 5 weeks ago
noone ever does – Microsoft, Google and Facebook must be faking their reports on how effective their advertisement platforms are in order to boost their sales. the sales of ads, not the advertised products
Imgonnatrythis@sh.itjust.works 5 weeks ago
That’s what they are testing. Hopefully you are just being silly. People click ads a lot, that’s why there are so many and it’s a multi billion dollar industry. They work.
i_have_some_enemies2@lemmynsfw.com 5 weeks ago
Underrated comment
Karyoplasma@discuss.tchncs.de 5 weeks ago
Not once. I did willingly click on a sponsor link from a YT video once tho, it was for a rice cooker. I ended up getting a different one, but still.
daddy32@lemmy.world 5 weeks ago
Ads were already there for years - for Facebook, TikTok, Candy Crush, and who knows what else.
I would say this is embarrassingly unprofessional, but the truth is this is just normal these days - normalized by Facebook and Android - and I’m just old and used to better software.
I switched to Linux the same year they appeared.
Bell@lemmy.world 5 weeks ago
Microsoft is the school bully who keeps shoving you and saying: “what are you gonna do about it?”
Milk_Sheikh@lemm.ee 5 weeks ago
Risk toying in the registry to kill it, of course 🏴☠️🏴☠️
paraphrand@lemmy.world 5 weeks ago
PC Master Race is fitting.
gregorum@lemm.ee 5 weeks ago
i’ve been testing not using windows ever again. since 2004.
it’s great.
Beaver@lemmy.ca 5 weeks ago
Linux never looked so good!
melpomenesclevage@lemm.ee 5 weeks ago
Or twmpleOS.
Norule6@lemmy.sdf.org 5 weeks ago
agreed. Now is the time to visit the linux community and figure out how to get started.
bradboimler@startrek.website 5 weeks ago
100% agree been using Linux for 15 years and will never stop plus once you learn everything there is to know about how Linux works if something breaks odds are you can fix it yourself or report it with logs faster if you contribute your self as well.
Jocker@sh.itjust.works 5 weeks ago
How long until we get 10sec unskippable ad on bootup, please make it fast Micro$oft.
axby@lemmy.ca 5 weeks ago
I already basically get that half the time I boot into windows after an update. They say “let’s finish setting up your PC” and try to get you to pay for one drive, office, even game pass.
I’m so glad gaming on Linux has gotten to such a good state. I barely ever boot into windows now. (The “ad” on boot up is probably only once every few months, but that’s about as often as I boot into windows).
Crafter72@lemmy.world 5 weeks ago
Ah finally, Windows and Cheap chinese android phone have something in common. Ads in their built in
bloatwaresapps.Piece_Maker@feddit.uk 5 weeks ago
Cheap chineseAll android phoneBurn_The_Right@lemmy.world 5 weeks ago
Not Fairphones. Fairphones are ad-free, bloatware-free and privacy-focused.
bradboimler@startrek.website 5 weeks ago
I would not say all some of us run Graphene OS with Google Play Services stripped from Android.
n3m37h@lemmy.dbzer0.com 5 weeks ago
Moto G60s, I can’t remember the last ad I have seen.
Crafter72@lemmy.world 5 weeks ago
Consider most recent offering from china does not have Android One option, this statement is true.
As long as your phone have snapdragon soc, most likely the community have made custom rom for that model. But if you want something more hardened out of the box like GrapheneOS, you’re out of luck.
Ghostalmedia@lemmy.world 5 weeks ago
I’m ok with promoted spots in a store, but in the core OS UI, fuck that.
deweydecibel@lemmy.world 5 weeks ago
This actually touches on a major issue with digital content and software as a service compared to the old models, that people don’t seem to quite grasp.
It used to be you’d walk into a store, buy a thing, and leave. Businesses could only sell to you while you’re in the store. There was a clear delineation.
What we’ve seen over the last couple decades is the increasing invasion of the store into your home. These businesses don’t want you to ever leave the store. You are meant to be living in it, at all times. There can never be any true escape unless you disconnect from the internet and disengage with modern technology.
Illecors@lemmy.cafe 5 weeks ago
I agree in general, but would like to point out that it is possible to escape. Not completely, but I have managed to set up an environment where it’s mostly fine. And by mostly fine I mean not perferct, but using somebody else’s device makes my eye twitch.
WhatsHerBucket@lemmy.world 5 weeks ago
Don’t worry, I’m sure there will be “pro” version that you can pay extra for no ads.
ADTJ@feddit.uk 5 weeks ago
This isn’t an ad, it’s a suggested result from one of our partners
melpomenesclevage@lemm.ee 5 weeks ago
How sure?
Jocker@sh.itjust.works 5 weeks ago
Until there is a ‘pro max’ version
umbrella@lemmy.ml 5 weeks ago
thats been happenibg since win10
Kecessa@sh.itjust.works 5 weeks ago
And yet, I haven’t seen it once on any of my computers 🤷
VindictiveJudge@lemmy.world 5 weeks ago
That’s the magic of setting up a local account instead of a Microsoft account and actually turning shit off during the install sequence instead of just mindlessly clicking next. That said, I’m not sure you can do first time setup on Win11 with a local account. I know Win10 made it harder later on than on release. You can still set one up after the fact, but I’m not sure how useful it is on 11 since I refuse to install it.
umbrella@lemmy.ml 5 weeks ago
its on any default windows 10 install. unless you modded it.
systemglitch@lemmy.world 5 weeks ago
My windows 10 doesn’t have ads. Can it be disabled in 11 as well I wonder?
umbrella@lemmy.ml 5 weeks ago
they disabled the apps that did recently afaik.
i got tired of turning ads off on win10 and updates turning them on again.
Telodzrum@lemmy.world 5 weeks ago
Yeah, I had a recommendation to install the TikTok app in my Start Menu. It’s what moved me to Linux once and for all.
umbrella@lemmy.ml 5 weeks ago
yeah especially since now they are blocking the apps that disable that stuff
cerement@slrpnk.net 5 weeks ago
“Microsoft has been experimenting with ads inside Windows for more than 10 years.”
*sigh*
deweydecibel@lemmy.world 5 weeks ago
With Windows 10, you had much more control over the start menu. Windows 11 is further eroding control. That’s why they absolutely refuse to allow you to disable the Recommended section.
The ability to disable it is present in the OS, but it’s restricted to Enterprise versions. Disabling an unneeded and annoying UI element is a Premium feature now. And as everyone said when they made that clear a few months ago, “that’s where the ads will go”.
They’ll probably let you disable them, at least for now. But the fact you can’t disable the place for the ads is telling. We’ll see how they feel about letting you disable those ads in a few years.
bjoern_tantau@swg-empire.de 5 weeks ago
Again?
Lucidlethargy@sh.itjust.works 5 weeks ago
It wasn’t real the first time, so I’m going to assume this isn’t real, either.
The Linux fans keep making shit up, so I no longer trust them.
prettydarknwild@lemmy.world 5 weeks ago
the next logical step is 10s ads before launching any program
n3m37h@lemmy.dbzer0.com 5 weeks ago
Please pay $10 to skip the ads
SteefLem@lemmy.world 5 weeks ago
Ah yes….Linux.
Ultragigagigantic@lemmy.world 5 weeks ago
moon@lemmy.cafe 4 weeks ago
Shit I’ll take that idea over an ad on any day of the week
el_eh_chase@lemmy.dbzer0.com 5 weeks ago
Windows is becoming more of a shit show everyday, comically so. Glad I finally installed Linux Mint today. I’ve used Windows exclusively up until now and just quit cold turkey, putting Mint on my daily driver. I was hesitant to upend my computer habits by swapping OS, but I should have done this ages ago. I’m sure I’ll run into some kind of issue sooner than later, but I’ll take a technical problem over one manufactured by a corporation’s greed any day.
MrNesser@lemmy.world 5 weeks ago
Won’t be installing it.
merthyr1831@lemmy.world 5 weeks ago
One of the most hated features of Windows 10 and they removed it just to add it back later lmao. They deffo had this planned all along and knew it would hurt their already terrible upgrade rates if they added it from the start
apfelwoiSchoppen@lemmy.world 5 weeks ago
Just moved away from Windows 11 to Nobara. Enough is enough.
0x0@programming.dev 5 weeks ago
Interesting how most comments state gaming is the only thing pushing linux adoption back. May be true… for gamers.
But yeah, granny probably wouldn’t notice Mint if all she does is browser the web.
KpntAutismus@lemmy.world 5 weeks ago
they really are trying to fuck themselves over, aren’t they?
i’m gonna switch as soon as game devs realize linux needs anticheat support.
and i know a lot of people who don’t care what operating system they run as long as they can use their web browser on it.
Churbleyimyam@lemm.ee 5 weeks ago
lol windows
TropicalDingdong@lemmy.world 5 weeks ago
This is what computer brain interfaces are going to be used for.
Lily9149@lemmy.sdf.org 5 weeks ago
I will welcome the Linux sisters.
1984@lemmy.today 5 weeks ago
People who use windows probably don’t mind even. Everyone who uses windows at my workplace just gets used to the shit and don’t think about it.
gedaliyah@lemmy.world 5 weeks ago
Do any windows users remember in like 2019 when they had the offline search in the start menu that was such a beast? It could find anything inside the contents of and document on the computer almost instantaneously, use booleans, search metadata and everything. We had no idea at the time that was peak start menu. It’s all been downhill.
generic@iusearchlinux.fyi 5 weeks ago
This is why I use Start11
sentient_loom@sh.itjust.works 5 weeks ago
Ugly traitors.
Mr_Dr_Oink@lemmy.world 4 weeks ago
Why are companies obsessed with adverts. They ruin the UX, they annoy users, and frankly, if i see an advert in something im trying to enjoy, at this point, it makes me actively not want to buy whatever is being sold.
When adverts fill the peripheral or are unintrusive, they are acceptable. When they interrupt the flow of what i am doing, i want to burn them.
I appreciate that they are how we make things free, but there is a point where they tip the balance of being worth it into the negative. And frankly, adverts in my OS are way over the line. I’d rather pay for windows 11 than use it with adverts. Perhaps its time for me to join a large number of my fellow lemmings and use linux.
kescusay@lemmy.world 5 weeks ago
Well, of course. I mean it’s not like you paid for a Microsoft Windows license when you bought your computer, so obviously they have to advertise to financially support it. If you’re getting something for free, you’re the product.
…
…
…
Wait, I’m being told that when people buy computers with Windows installed, they are, in fact, paying for a Windows license, too.
So this is actually Microsoft trying to turn products they’ve already sold into continuous revenue streams at the cost of usability and customer happiness.
In other news, apropos of nothing in particular, Steam on Linux is working really well these days, with lots of AAA titles running just fine via Proton. Make of that what you will…
MrVilliam@lemmy.world 5 weeks ago
Kernel level anticheat for a few games is the only real speedbump I’m aware of, and it’s only on a couple of game franchises like CoD I think. I would love it a ton of people made the switch and it hurt those games’ companies revenue noticeably enough that they look for a way to moderate cheating without just lazily requiring Windows in order to play online.
Linux is finally convenient enough to realistically steal swaths of customers from Microsoft, and it’s at the same time that Windows 11 is pissing a ton of people off. We’re in for some strange times.
Karyoplasma@discuss.tchncs.de 5 weeks ago
“Kernel-level anti-cheat” is just company talk for rootkit. I’ll pass.
I doubt that it reliably stops DMA boards anyway.
AbsurdityAccelerator@lemmy.world 5 weeks ago
There are way too many games out there for me to care anymore. Once i build my new PC, its Linux only. If it doesn’t run on Linux, I don’t need to play it.
Dagamant@lemmy.world 5 weeks ago
I’m also looking forward to when game companies try to add kernel level anti cheat to Linux/s
melpomenesclevage@lemm.ee 5 weeks ago
Honestly, the big deal isnt Linux getting better (it has. Slowly.) But windows enshittifying so hard.
Love a windows feature you just can’t let go for Linux? Better find a way to prevent system updates, or it could vanish overnight!
ilmagico@lemmy.world 5 weeks ago
I would avoid those kernel level
malwaresanticheat anyways, whether they’re for Windows or if they port them to Linux (“to run this game, please load this kernel module”… no thanks).Kidplayer_666@lemm.ee 5 weeks ago
Rainbow six siege and valorsnt are other examples
K0W4LSK1@lemmy.dbzer0.com 5 weeks ago
Generally People don’t give a shit. Ive learned you gotta use the same tactics as windows and shove it in their face. My parents think they have been using windows for over a year now but I secretly installed Linux mint on their systems made it look like windows. They haven’t even fucking noticed they only use a browser for emails and Facebook. When my friends ask me to help build their PC and bring a windows os I bring a Linux os and say its all I will install and troubleshoot
Zink@programming.dev 5 weeks ago
I had thoughts along these same lines the first time I fired up a Linux Mint VM last year. The most basic computer users would have their experience enhanced by being stuck with a system they “don’t know.” They can do all the same browser based activities on a system that’s probably more responsive and more stable.
melpomenesclevage@lemm.ee 5 weeks ago
That’s pretty valid. They can still defile their shit if they want.
kernelle@0d.gs 5 weeks ago
Genuinely a great day for linux
Blaster_M@lemmy.world 5 weeks ago
I wish this was true…
…but there’s still a few technical issues that keep things from running smooth.
Also, VR.
kescusay@lemmy.world 5 weeks ago
I mean, yeah, a few, but there are plenty with Windows too, and the overwhelming majority of games I’ve tried it with work fine.
mat@linux.community 5 weeks ago
I play VR on Linux, it works surprisingly well, especially via Wayland. There’s an app called Envision that sets up basically everything you need for you. Unlike a few years ago, I had to do no fiddling, it just works.
Wrench@lemmy.world 5 weeks ago
We’re not paying for the updates, though. I don’t recall paying Microsoft for anything in ages, and I have a legit copy of windows 10 installed.
To most people, now that windows is mostly stable, there’s no draw to upgrade when a new major version comes out. Why volunteer for new os growing pains when the last Gen works great? Even more so if you have to buy another license.