The claim is a major departure for the service, which has long been known as a destination for posting short snippets of text.
So is he changing name again to XVideo?
Elon Musk's X claims it's now a 'video-first platform' as it tries to reverse an advertiser exodus that has cost it billions in value
Submitted 4 months ago by stopthatgirl7@kbin.social to technology@lemmy.world
https://fortune.com/2024/01/09/elon-musk-x-video-first-platform/
Comments
LEDZeppelin@lemmy.world 4 months ago
M500@lemmy.ml 4 months ago
Xvideo? I never heard of that before um…
PinkPanther@sh.itjust.works 4 months ago
I’m going to purchase xvideos.com right now!
Pons_Aelius@kbin.social 4 months ago
Should get Vin as the spokesman and call it xXxvideo.
platypus_plumba@lemmy.world 4 months ago
Guys, I think he’s just trolling humanity. If he’s actually trolling, I think he earned my respect. He’d be the biggest troll humanity has and will ever know.
freeman@sh.itjust.works 4 months ago
Nope he is just a rich spoiled manchild on cocaine.
Plopp@lemmy.world 4 months ago
No troll ever deserved respect for trolling. And I say that as someone who occasionally engages in innocent trolling.
theneverfox@pawb.social 4 months ago
My theory is he’s pulling a zero requiem. He watches anime, so he’s probably watched code geas - it’s a very popular futuristic anime after all
First he became the symbol of the useful billionaire, the Tony Stark guy who’s going to save humanity, because he’s a futurist with the power of money. He learns everything about his companies the way a kid learns every stat about their model car, and actually does weirdly good as a hype man. He gives off the awkwardness of an engineer
After he meets Trump in the white house, he realizes how close we are to the brink. The fact that billionaires own all our media has led to existential danger, where truth doesn’t matter and money speaks
So, there’s a plan for a group of individuals to buy Twitter. There’s text logs of this - he was invited into a group planning to buy it together for the good of humanity, but it took all of 5 minutes for them to start carving holes in the ideology, so he backs out.
He then announced the intention to buy, trapping him in a situation where he was forced to go through with it… He struggled a bit, but not that hard really
So then comes the plan. He takes over, and every two weeks or so, he makes an impulsive decision showing zero understanding of the company. One idiotic decision at a time, spread out long enough to remind people “I’m still here, and I’m still ruining a major platform for public discourse!”
People start to realize he’s actually kind of dumb and pretty racist… Even the fanboys are getting quieter and quieter in defending him. It’s becoming public knowledge he isn’t a Tesla or spaceX founder, he came in as an investor when they already had a plan
He’s burning up half his fortune in an effort to show us all what a billionaire is. He’s not a businessman, he went to college to learn programming but doesn’t understand the basics of software, he’s hated by pretty much everyone in his personal life, and every company he’s tried to build from scratch has been a disaster. He lies constantly, in ways that will eventually come to light.
This guy was able to buy Twitter, just because he invested in a company that bought and sold PayPal (after kicking him out for being unbearable). He’s showing us all that billionaires are an existential danger to mankind, even the “good” ones.
Or, maybe he’s just having a midlife crisis and has a compulsive need for attention. One of the two.
frezik@midwest.social 4 months ago
It’s amazing watching a platform with no substantial competitor kill itself so badly. AltaVista was killed by Google, MySpace was killed by Facebook, Twitter is killed by the ramblings of the lunatic who bought it.
ripcord@lemmy.world 4 months ago
And yet there are so, so many people that don’t seem to be able to pull themselves away from it.
I really don’t get it.
Hyperlon@lemmy.world 4 months ago
For the reason above. There’s not a serious alternative that replaced it for those people.
NikkiDimes@lemmy.world 4 months ago
To be fair, there are also people like me who didn’t use it at all before, but now do just to watch it burn cause it’s funny.
Moira_Mayhem@lemmy.world 4 months ago
Social momentum is a hell of a thing
bitwolf@lemmy.one 4 months ago
The network effect is a real doozy.
arc@lemm.ee 4 months ago
It’s all about stickiness. Twitter still has accounts people want to follow whereas other platforms don’t so people can’t shift or find it hard to. I’ve seen some prominent users move to Threads, Substack, Bluesky, Mastodon etc. but not enough and scattering to the four winds doesn’t help either. If there were an actual exodus of accounts across media, news, celebrities, sports, government etc. then Twitter die on its ass. Or even if big accounts started mirroring their content across other social media services.
And these rival services should really federate. But we all know that the commercial services are loath to cooperate with each other when they want all the pie.
fat_stig@lemmy.world 4 months ago
I’m still on Xitter, but on my own terms. I use a plugin called Control Panel for Twitter, which means I don’t get anything on my feed other than stuff from those I follow, and what they share, unless they share some bollocks then I will block shares from them. There are a bunch of Hong Kong activists, journalists and fellow HK travelers who don’t use other platforms yet, and I don’t want to get cut off from what’s happening there. There is also good motorsports contributors, who also post on TikTok and IG which I refuse to go near. In addition there are feeds and posters related to my work, some I can’t see anywhere else, then there is some random stuff I can’t see anywhere else.
I don’t have the Xitter app on my phone and use the same Control Panel plugin to ensure my terms of engagement are maintained on mobile. This plugin, for example blocks anyone who paid Xitter for a blue badge, so I don’t see any of their putrid bile in response to those I follow. It also frees you from the “algorithm” that determines what Xitter want’s you to see, I only get a chronological timeline feed. Upsells, ads, who to follow, bookmarks and other random bits of UI I never use are also gone.
Basically, it is exactly how I want the whole Xitter experience with none of elmo’s shit polluting my screen.
Get it now?
Heavybell@lemmy.world 4 months ago
I got on twitter because artists I want to follow post there, a lot of them exclusively. They do this because – in theory – that is where the audience is, with the biggest potential for growth. Then they all get shadowbanned, even the ones that don’t draw porn, because they don’t bring in ad revenue or something. Alternatives exist but so many of them refuse to go to another platform because there isn’t an audience there, pre-packaged and waiting for them.
I understand it, but also I don’t. It’s a cyclical problem but only the content-producing side has the power to solve it.
TWeaK@lemm.ee 4 months ago
You seem to be taking pleasure in it, but the fact is this was the plan from the moment he was locked into the purchase. Buy the business, run it into the ground, destroy the platform that people use to organise on. On the way down, try a bunch of shady shit and see what they can get away with - this will be the new standard for any platform that comes next.
WaxedWookie@lemmy.world 4 months ago
That’s been the outcome, but I think you’re dramatically overestimating Musk if you think that was his intent.
It seems clear to me that he’s of below average intelligence with an overinflated, incredibly fragile ego.
GeneralVincent@lemmy.world 4 months ago
Everyone is downvoting as if this is a baseless conspiracy and ridiculous.
For those people, here’s a source
Dud@lemmy.world 4 months ago
Also a likely mix of ketamine and alcohol.
Borkingheck@lemmy.world 4 months ago
He’s gunna be gutted when he finds out xvideos is already taken.
chriscz@iusearchlinux.fyi 4 months ago
Time to spread the news that X is rebranding to xvideos
Huschke@lemmy.world 4 months ago
Easy, just call it xxvideos.
stringere@reddthat.com 4 months ago
Throw a third one in there to shoe you mean business: xxxvideos.com
notaviking@lemmy.world 4 months ago
If X platform is pivoting towards video’s, shouldn’t XVideos sue X for copyright infringement, like Mr Beasts’s Deez Nuts being to close to another brand’s Dee’s Nuts. Even if they are not the same nor similar product but the fact that there is confusion such as have you seen the X video (Elon site video) vs Xvideo ( +18).
Sludgehammer@lemmy.world 4 months ago
“What if we ignored what made our platform successful and instead tried to force our product into a already crowded market?” Elon Musk, Tech genius
Melonpoly@lemmy.world 4 months ago
Look how well that’s going for Disney
tygerprints@kbin.social 4 months ago
Disney's not hurting. They just posted bigger profits than ever this past year and expect to exceed that by several billion this year.
solrize@lemmy.world 4 months ago
Lol, twitter was brilliant when it was 144 character text messages. Then it got ruined by adding photos. Now it is going the rest of the way down the tubes by becoming becoming first. Ugh.
cm0002@lemmy.world 4 months ago
Oh yea back when it needed that limit because the whole point was to text it over SMS and you could post with any SMS capable phone lol
That was fun and unique, now it’s just…boring? Just another social media site, it’s only defining thing is it’s (declining) size and reach
abhibeckert@lemmy.world 4 months ago
SMS was the original reason, but the side effect of forcing people to condense their thoughts into a couple sentences was pretty wonderful. Especially for an open ended community where anyone can talk about anything.
Ottomateeverything@lemmy.world 4 months ago
Hey at least photos worked…
Video playback doesn’t work half the time, and the other half the time it insists on 140p playback and then freezes.
They’re doubling down on something they’ve been failing at for years.
glorious_albus@lemmy.world 4 months ago
Not to nitpick but I think the limit was 140?
Hamartiogonic@sopuli.xyz 4 months ago
And with this brilliant move they are going to increase bandwidth and strange expenses. There’s a reason why it’s so hard to compete with YouTube.
fine_sandy_bottom@discuss.tchncs.de 4 months ago
Yeah “let’s make it like youtube” what could go wrong.
agitatedpotato@lemmy.world 4 months ago
New X url is now xvideos, the sites never been better imo.
tigerjerusalem@lemmy.world 4 months ago
Of course let’s take a platform that barely holds itself together to show just text and let’s pivot it to be the most technical demanding and expensive kind of service. It will work fine, I’m sure.
edgemaster72@lemmy.world 4 months ago
The only thing worse than its video player are the literal nazis on the site, has he tried watching video there? To call it dogshit would be an insult to dogshit, which can presumably be useful as fertilizer.
jonne@infosec.pub 4 months ago
It’s funny how Tucker Carlson thought he could just do his show on Twitter and basically instantly lost his entire audience.
guh65@futurology.today 4 months ago
Free speech
g0nz0li0@lemmy.world 4 months ago
*free speech if Elon agrees with you
Cowbee@lemmy.ml 4 months ago
Paradox of tolerance and all that. You want a tolerant site? Can’t allow Nazis.
Secondly, there was a wave of banning of leftists and journalists recently, it’s very much only free speech for the right there.
Technus@lemmy.zip 4 months ago
No no no you’ve got it all wrong:
The Nazis are supposed to be a feature of the platform.
Coach@lemmy.world 4 months ago
I thought Xitter was going to be a bank! Honestly, who can follow the mentally-ill, cocaine-fueled ramblings of this man-baby?
MondayToFriday@lemmy.ca 4 months ago
The microblogging platform that once limited posts to 140 characters is now a “video-first” platform?
Gestrid@lemmy.ca 4 months ago
If Twitter’s a video-first platform, then Twitch is a text-first platform.
capital@lemmy.world 4 months ago
Just like that and with way fewer engineers somehow.
negativeyoda@lemmy.world 4 months ago
I don’t see a problem as long as the videos are capped at 140 characters
NutWrench@lemmy.ml 4 months ago
KingThrillgore@lemmy.ml 4 months ago
I can’t wait for X to transition finally into “no longer existing”
stopthatgirl7@kbin.social 4 months ago
Thing is, it probably won’t. MySpace is still around. LiveJournal is still around. Big social media platforms don’t tend to stop existing. But they do stop being culturally and socially relevant, and that’s what I hope comes sooner rather than later to Twitter: irrelevancy.
some_guy@lemmy.sdf.org 4 months ago
Preach!
davemeech@lemmy.ca 4 months ago
One can dream.
Blackmist@feddit.uk 4 months ago
It’s an interesting claim.
I don’t think I’ve ever seen a platform struggle more with video than Twitter. Everything looks like it’s using RealPlayer. It’s the only platform where the Japanese wouldn’t have to censor their porn before uploading.
univers3man@lemmy.world 4 months ago
Oh my God. I forgot about real player. Plus DivX.
Blackmist@feddit.uk 4 months ago
And QuickTime. You can still get both of these. I can only imagine they’re visited by people that’ve just come out of a 20 year coma and need something to play their .avi files on…
captain_aggravated@sh.itjust.works 4 months ago
RealPlayer was, and still to this day is, a for-profit product. Somehow. RealNetworks LLC still exists, they apparently now provide “artificial intelligence and computer vision based products” though they still provide subscription-based online entertainment services…presumably for people who set up automatic bill pay then forgot about it for 15 years.
Also, do you mean DivX, the vaguely obscure MPEG-4-like video codec that some people even used for reasons beyond my understanding, or DIVX, the completely unrelated DVD rental system operated by Circuit City which involved encrypted DVDs with unique barcodes and a special DVD player with a modem in it that would phone home, check if the rental is still valid, and if so get the key needed to play the disc…which is now defunct and all the discs are useless. Because both of those pretty much sucked.
Uglyhead@lemmy.world 4 months ago
Real Player was pr…buffering
n3m37h@sh.itjust.works 4 months ago
Reddit video…
Honytawk@lemmy.zip 4 months ago
I doubt their server infrastructure will hold after all the shenanigans Elmo pulled with it.
Video streaming is a lot more taxing than text.
Clbull@lemmy.world 4 months ago
If he built X.com as a video sharing site to rival YouTube instead of rebranding Twitter and turning it into a Nazi bar, I think people would have a more favourable view of him
decisivelyhoodnoises@sh.itjust.works 4 months ago
Where exactly was the good idea?
eran_morad@lemmy.world 4 months ago
Being born rich is a pretty good idea.
Clbull@lemmy.world 4 months ago
Making Twitter/X an ‘everything app.’ if we’ve learned anything from WeChat in China, LINE in Japan & Taiwan and KakaoTalk in South Korea, such apps can be hugely influential.
The premium tier of access makes it actually usable as a social media platform, my prime complaint about Twitter beforehand was that you’d never get any interaction with your posts unless you were a celebrity with a big following. Musk’s dumbassery in this case was selling verified access.
I don’t think pandering to the right wing is a good idea either, but if Musk made X a secure messaging platform, a decent dating app, capable of hosting livestreams and even a way to support creators which cut out middlemen like Patreon, OnlyFans, etc, it would have been huge.
_cyb3rfunk_@lemmy.world 4 months ago
Having a social media platform that doesn’t rely on censorship to resolve the cesspit problem.
Unfortunately, people are more than happy to back censorship if it’s against ideas they dislike.
_sideffect@lemmy.world 4 months ago
Lmao, he doesn’t have the bandwidth capacity to handle videos
snek@lemmy.world 4 months ago
Has anyone made any peace of technology that could block Elon Musk news? I understand he is currently ruining the world at full speed, but for fuck’s sake, some of us don’t think this is tech news worthy and it’s frankly annoying. He makes it to every paper, then to every news forum. Yuck. Enough Musk spam… you are only doing him favors, even when the news is bad. There is no such thing as bad publicity.
Smacks@lemmy.world 4 months ago
I never, ever see any actual ads anymore. It’s either some dude with an Indian dude smiling saying “Hello!” or the same exact ass picture from “Hailey201238712985723” or “Jonah9018328412873” advertising the same porn site. No advertiser worth their salt would ever advertise on Elon’s Twitter.
just_another_person@lemmy.world 4 months ago
Buffoon
Bleach7297@lemmy.ca 4 months ago
I haven’t been keeping up with the changes to X but I checked out their videos site (xvideos, I presume) and it seems like it’s mostly porn with the occasional Tesla shareholder meeting keynote.
The keynotes seem a bit incongruous and I could do without them. Otherwise, it doesn’t seem like it’s gone too far downhill.
Rentlar@lemmy.ca 4 months ago
Meta already did the “pivot to video” scam. I doubt most media outlets are going to fall for it again.
cmrn@lemmy.world 4 months ago
The only videos that show up on my Twitter are literal war crimes, gore, NFSW, NFSL… I’m sure being LiveLeak Jr is doing great things for bringing advertisers back.
kokesh@lemmy.world 4 months ago
I think next week it should be a nazi dating site.
hottari@lemmy.ml 4 months ago
With this guy, I can only assume he’s saying so because video ads generate more profit.
Twitter has no skin in the video serving game and they have no USP there (aside from famously allowing porn). When he realizes the folly of his actions, he’ll do another U-turn like the many he’s done since purchasing Twitter.
I didn’t know this guy’s character before he bought Twitter but am not fully convinced he’s but a charlatan who’s always trying to seek the popular ‘vote’ as a billionaire.
Snapz@lemmy.world 4 months ago
Passerby6497@lemmy.world 4 months ago
Do it. I haven’t seen this play out in the recent past, and I’m sure moving from text content to video content to chase advertising has never gone wrong for anyone ever.
scytale@lemm.ee 4 months ago
Twitter videos don’t even load half the time on mobile browsers.
IvanOverdrive@lemm.ee 4 months ago
Xitter is running out of feet to shut itself with.
someguy3@lemmy.world 4 months ago
Do it for the
VineX. Just doesn’t have the same ring.Snapz@lemmy.world 4 months ago
“X” the thing you click to close videos you don’t like or are done with.
GrammatonCleric@lemmy.world 4 months ago
Image
sigmaklimgrindset@sopuli.xyz 4 months ago
I love this meme format
desmosthenes@lemmy.world 4 months ago
lolololololol
johan@feddit.nl 4 months ago
Jose is not happy