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DirecTV screensavers will show AI-generated ads with your face in 2026

⁨276⁩ ⁨likes⁩

Submitted ⁨⁨3⁩ ⁨weeks⁩ ago⁩ by ⁨Gormadt@lemmy.blahaj.zone⁩ to ⁨technology@lemmy.world⁩

https://arstechnica.com/gadgets/2025/10/directv-screensavers-will-show-ai-generated-ads-with-your-face-in-2026/

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Comments

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  • oh_@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

    Humanity could do many great things in this world with AI. Instead we are coming up with innovative new ways to give you ads. Get me out of this timeline.

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    • resipsaloquitur@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

      Image

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      • oh_@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

        Now I have to go re watch old Futurama. Perfection.

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  • Typhoon@lemmy.ca ⁨3⁩ ⁨weeks⁩ ago

    That’s creepy as fuck and would guarantee I never buy that product.

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  • black_flag@lemmy.dbzer0.com ⁨3⁩ ⁨weeks⁩ ago

    Death to AI, death to capitalism

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    • Bo7a@lemmy.ca ⁨3⁩ ⁨weeks⁩ ago

      Death to allegra geller! Death to existenz!

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      • LuigiMaoFrance@lemmy.ml ⁨3⁩ ⁨weeks⁩ ago

        Long live the new flesh

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      • prole@lemmy.blahaj.zone ⁨3⁩ ⁨weeks⁩ ago

        Man, I need to rewatch that movie…

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  • sfxrlz@lemmy.dbzer0.com ⁨3⁩ ⁨weeks⁩ ago

    Maan, I‘d rather have proper self lacing shoes. This version of the future sucks.

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  • beejjorgensen@lemmy.sdf.org ⁨3⁩ ⁨weeks⁩ ago

    I can’t wait for this shit to become so pervasive that I only read paper books.

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    • Darkenfolk@sh.itjust.works ⁨3⁩ ⁨weeks⁩ ago

      Paper books and comparable are now prohibited under the konzom act, your daily advertisement quota has been increased until morale improves or your mind breaks, whichever comes first.

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  • Bebopalouie@lemmy.ca ⁨3⁩ ⁨weeks⁩ ago

    Nope, nope and nope.

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  • chillpanzee@lemmy.ml ⁨3⁩ ⁨weeks⁩ ago

    These remaining DirecTV subscribers are gonna be pissed when AT&T swaps out the dial-tone on their landline for an ad stream.

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    • PattyMcB@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

      Most of them are probably boomers and will be dead soon, anyway

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      • BD89@lemmy.sdf.org ⁨3⁩ ⁨weeks⁩ ago

        If it means they will finally stop fucking voting then good deal all around!

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    • pewgar_seemsimandroid@lemmy.blahaj.zone ⁨3⁩ ⁨weeks⁩ ago

      does at&t still own direc tv?

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      • chillpanzee@lemmy.ml ⁨3⁩ ⁨weeks⁩ ago

        I don’t know. Maybe not. Last I worked with them they were still Hughes, but the ATT acquisition had been announced.

        Fun story… it once took a bit over an hour to get from their building on Imperial Hwy to the passenger terminal at LAX, and you can see LAX out the uber window on the other side of the street the entire ride. Lol.

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  • palordrolap@fedia.io ⁨3⁩ ⁨weeks⁩ ago

    Hahaha, that's not dystopian at all, hahahaha.

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  • CosmoNova@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

    Not my face. I‘m staying far away from those things. I wonder if generating personalized ads can even be profitable. Seems like a lot of effort to dish out some slop.

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    • Nollij@sopuli.xyz ⁨3⁩ ⁨weeks⁩ ago

      It probably depends on how personalized the ads are. It should come as no surprise that targeted ads have been a thing as long as ads have existed. Coke ads during family shows, alcohol ads (you’ll be cool if you use our product) on MTV, etc.

      There are already a number of algorithms to deliver one ad for a product over another, based on likely demographics. Streaming has greatly increased this, since specific demographic details are immediately and directly available when the ad is shown. I won’t get the same as on Hulu that you get.

      As for generating ads on-the-fly, that seems unlikely. Few ads are fully generated at all, let alone in response to demographics or the specific viewer(s).

      There are also risks when deploying ads without vetting. Some of these viewers will be dressed as Nazis, and will happily share the video to everyone.

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  • muusemuuse@sh.itjust.works ⁨3⁩ ⁨weeks⁩ ago

    Ah yes, that’s what will get me to engage with ads all they needed to do was put my face in them.

    Business majors are so fucking stupid.

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    • echodot@feddit.uk ⁨3⁩ ⁨weeks⁩ ago

      Ads are much more likely to be effective on me if they have attractive people in them.

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    • Corkyskog@sh.itjust.works ⁨3⁩ ⁨weeks⁩ ago

      It will engage me to turn it off.

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      • Snowpix@lemmy.ca ⁨3⁩ ⁨weeks⁩ ago

        It’s certainly engaged me to never, ever invest in their services. Ever.

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    • toiletobserver@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

      I was taught none of that during my undergrad. Instead, i say that people who are greedy just happened to get business degrees as a tool to help them be greedy.

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  • floquant@lemmy.dbzer0.com ⁨3⁩ ⁨weeks⁩ ago

    Who in their right mind would think this is a good idea? Are managers so caught up in the “just add AI bro it will make us cool” that no one stops to think “yeah I would never want this in my living room”?

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    • cheesorist@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

      they know what they’re doing, they’re just disgusting humanoids.

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  • muntedcrocodile@hilariouschaos.com ⁨3⁩ ⁨weeks⁩ ago

    Who the fuck are they getting your face?

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    • dublet@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

      DirecTV’s screensavers will let a user create an AI avatar of themself by scanning a QR code on the screensaver

      You are expected to volunteer your face. And interact with the ads. Because you are getting this device to watch ads. Apparently.

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      • Hule@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

        Bojack Horseman would look great as my face then.

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      • PK2@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

        Challenge accepted!

        Oh what a tangled web we weave, when first we practice to deceive 😜.

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    • bitjunkie@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

      Haha you probably think those things in your yard are birds

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      • muntedcrocodile@hilariouschaos.com ⁨3⁩ ⁨weeks⁩ ago

        Makes sence that the birds aren’t working at the moment since the government is shutdown

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    • beejjorgensen@lemmy.sdf.org ⁨3⁩ ⁨weeks⁩ ago

      They take pictures of you sleeping.

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  • abbiistabbii@lemmy.blahaj.zone ⁨3⁩ ⁨weeks⁩ ago

    This is going to be an absolute nightmare for schizophrenics.

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    • Corkyskog@sh.itjust.works ⁨3⁩ ⁨weeks⁩ ago

      Imagine someone gets back at their ex and puts a dispenser with LSD in it programmed to dispense a bit every like 15 liters poured out of their Samsung Fridge… Which will probably also play adds with your face on it.

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      • abbiistabbii@lemmy.blahaj.zone ⁨3⁩ ⁨weeks⁩ ago

        was…was this you?

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  • myfunnyaccountname@lemmy.zip ⁨3⁩ ⁨weeks⁩ ago

    How long before someone uses this feature to create a feature length porno?

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    • null_dot@lemmy.dbzer0.com ⁨3⁩ ⁨weeks⁩ ago

      So, ah … yeah.

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  • WhatGodIsMadeOf@feddit.org ⁨3⁩ ⁨weeks⁩ ago

    I hate what humanity chose to do with its “God given” gifts.

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  • FauxLiving@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

    Ok grandpa, turn off the DirectTV and power down your AM radio. Using a technology that old is guaranteed to land you deep in enshittification-land.

    I’ve been watching Jellyfin for a while and I have not seen the first ad,

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  • SlippiHUD@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

    Literal nightmare fuel

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  • altphoto@lemmy.today ⁨3⁩ ⁨weeks⁩ ago

    OK so that’s the set we shouldn’t buy. OK noted.

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  • Dasus@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

    You misspelled “shove”

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  • Grimy@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

    I have generated videos with me in then and it’s a very weird feeling. Actually getting surprised by then in an ad would be brutally unpleasant. They will never do this.

    That being said, they will absolutely put people that reassemble us. So personalized ad with someone that has the same hair color, skin color, height, facial structure and age, wearing about the same kind of clothes we usually do.

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    • Nollij@sopuli.xyz ⁨3⁩ ⁨weeks⁩ ago

      reassemble

      I’m sure that was autocorrect, but it feels awfully portentous.

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    • BD89@lemmy.sdf.org ⁨3⁩ ⁨weeks⁩ ago

      I surprised you think they will “never do this”. They will have some study done by an entity closely connected to an AI firm that affirms that “this makes products X amount more likely to sell!”

      Whether it is true or not will be irrelevant. They will do it.

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    • bitjunkie@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

      Probably run some GSA algorithm to make a version of you that could be a long-lost half-sibling you inexplicably want to fuck

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      • Grimy@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

        You say that as if it’s a bad thing

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  • ieGod@lemmy.zip ⁨3⁩ ⁨weeks⁩ ago

    TIL DirecTV is still around.

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  • null_dot@lemmy.dbzer0.com ⁨3⁩ ⁨weeks⁩ ago

    Seems like a real can / should problem to me.

    Hard to believe this would entice anyone to purchase where a sexy lady couldn’t.

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  • DarthAstrius@slrpnk.net ⁨3⁩ ⁨weeks⁩ ago

    Its like that one Black Ops 2 mission

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    • VerilyFemme@lemmy.blahaj.zone ⁨3⁩ ⁨weeks⁩ ago

      Salazar: We’re all going to hell, man.

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      • DarthAstrius@slrpnk.net ⁨3⁩ ⁨weeks⁩ ago

        I’m so glad someone on this platform got that reference

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  • HubertManne@piefed.social ⁨3⁩ ⁨weeks⁩ ago

    looking pretty gay in that pullover hoodie. thats why you need a bearskin hoodie that makes you look like a real man.

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  • umbraroze@slrpnk.net ⁨3⁩ ⁨weeks⁩ ago

    I’m fed up with the streaming services, so I’m getting back to my big pile of DVDs and Blu-Ray discs.

    I was randomly reminded of the “BD-Live” thing that I tried long ago. One of the most janky joyless things I had ever seen. Some marketing person had decided to do a marketing thing for movie promos and trailers and had forgotten that the thing was to be visited by actual people.

    This sounds like it was cooked up by the same people. Looks like marketing people building a Thing.

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  • percent@infosec.pub ⁨3⁩ ⁨weeks⁩ ago

    I haven’t heard DirecTV mentioned in such a long time, I’m a little surprised it still exists

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  • lightsblinken@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

    nope

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  • kay4749@lemmings.world ⁨3⁩ ⁨weeks⁩ ago

    Good.

    Anyone who’s paying for directv deserves all the bullshit coming towards them.

    Stop wasting your money.

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