Amazon demands 30% share of ad revenue from TV networks’ apps

Submitted ⁨⁨1⁩ ⁨year⁩ ago⁩ by ⁨L4s@lemmy.world [bot]⁩ to ⁨technology@lemmy.world⁩

https://www.broadbandtvnews.com/2023/09/17/amazon-demands-30-share-of-ad-revenue-from-tv-networks-apps/

Amazon demands 30% share of ad revenue from TV networks’ apps::Australia’s free-to-air broadcasters are up in arms after Amazon demanded a 30% slice of any advertising revenue that passes through its FireTV devices. Financial Review said networks Seven, Nine, Ten and SBS had accused the parcels to showbiz company of a “cash grab” and “rent-seeking”. Amazon has set new terms of services that would require…

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C4d@lemmy.world ⁨1⁩ ⁨year⁩ ago
Enshittification intensifies.

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- LazaroFilm@lemmy.world ⁨1⁩ ⁨year⁩ ago
  I mean. Amazon. It never was about quality media. It’s always been about money.
  
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dan@lemm.ee ⁨1⁩ ⁨year⁩ ago
Surely those broadcasters will pull their streams (it’s not like they’re not already hurting), FireTV will get a reputation of having restricted access to broadcast TV, some people will live with it and some will buy a smart TV and not worry about Amazon any more…

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- r00ty@kbin.life ⁨1⁩ ⁨year⁩ ago
  Pretty much. I currently use fire sticks with Kodi side loaded for TV because it's a pretty cheap decent android TV device. If it became restricted in this way such that apps I do want to use go away, I'd just buy a generic Android TV device (or side load them).
  
  This is just another of the long line of bad ideas big business seem to be having to try to get every last cent out of a product or service they can. It's too far and we can easily avoid it.
  
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  - Captainvaqina@sh.itjust.works ⁨1⁩ ⁨year⁩ ago
    Get a $20 onn android box from Walmart. Miles better than the firestick
    
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  - Therefore@aussie.zone ⁨1⁩ ⁨year⁩ ago
    I have the same setup with a rpi 4 and I’ve been impressed with it. Amazon may just feed the rpi shortage… Damn.
    
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phoenixz@lemmy.ca ⁨1⁩ ⁨year⁩ ago
Amazon must be forcibly split up.

Same for meta

Same for alphabet

Same for Microsoft

Same for a number of large airlines

Same for all mega corps

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sirico@feddit.uk ⁨1⁩ ⁨year⁩ ago
What’s going on in the tech sector is there a global EMP comming that only top ceo’s know about so they’re all pumping and dumping their products in one last cash grab? :D

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- assassinatedbyCIA@lemmy.world ⁨1⁩ ⁨year⁩ ago
  The free money faucet that came with 0% interest rates has been turned off. Venture capital are now actually demanding returns, thus the big tech companies are sucking the good will and future of their businesses dry in order to turn a profit.
  
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  - SPOOSER@lemmy.today ⁨1⁩ ⁨year⁩ ago
    I want to have this level of belief. After Netflix benefitting from their enshittification, I believe this will just become the new norm and I’ll just be pushed further from societal norms because I’m not willing to shell out for all of this bullshit, while the vast majority of society is. I want to believe these companies will fail in their ventures to treat their customers like shit, but if I’ve learned anything it’s that society will do anything for their shit.
    
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- Dasnap@lemmy.world ⁨1⁩ ⁨year⁩ ago
  They’re all being asked to actually start turning a profit.
  
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- alphacyberranger@sh.itjust.works ⁨1⁩ ⁨year⁩ ago
  The peasants won’t know what hit them.
  
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dingleberry@discuss.tchncs.de ⁨1⁩ ⁨year⁩ ago
That’s some gall for a niche product. Most tvs now ship with their own OS, so Fire Stick has no leverage.

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- NeoNachtwaechter@lemmy.world ⁨1⁩ ⁨year⁩ ago
  It’s the other way round:
  
  Most TVs now ship with unbelievably crappy OSes, so most people plug some kind of smart device(s) in front of them, sooner or later. Fire sticks, chromecasts, Netflix boxes on Android, etc.pp.
  
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- there1snospoon@ttrpg.network ⁨1⁩ ⁨year⁩ ago
  Mmm not really so, at least in my case. The tvOS is usually only supported for a few years and once the updates stop, apps stop their support as well. We have a tv in our living room that stopped being supported after six years; it can’t download Disney+ or certain other apps natively because of it. A Fire stick is much cheaper than having to buy a new tv every so many years.
  
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  - r00ty@kbin.life ⁨1⁩ ⁨year⁩ ago
    Yeah, I still have my plasma TV from 2011 (hey, the thing refuses to die, OK!). When I bought it, it was a "smart tv". Now, there's no apps for the thing. But I use a fire TV stick with side-loaded extra apps and it's like having a modern smart TV.
    
    I don't think I'd buy a TV for its smart features ever. Far better to get a TV for the picture quality and what actually matters in a TV and use devices to fill in the rest. Sure if they're there and working I'd use them perhaps. But, I know they will become obsolete too soon.
    
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  - realharo@lemm.ee ⁨1⁩ ⁨year⁩ ago
    But most people just buy a Chromecast in that situation.
    
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JakenVeina@lemm.ee ⁨1⁩ ⁨year⁩ ago
Do you want to kill FireTV? Cause, that’s how you kill FireTV.

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- Blackmist@feddit.uk ⁨1⁩ ⁨year⁩ ago
  FireTV was ever alive?
  
  I got one years ago and it was borderline unusable even from day one. They’ve always been these cheap, nasty, HDMI sticks that freeze and lag at the slightest hint of you wanting to actually use them to watch anything.
  
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  - mightyfoolish@lemmy.world ⁨1⁩ ⁨year⁩ ago
    The home application is TERRIBLE on Fire TV. It took three generations of the Fire TV stick before one of them was powerful enough to load that bloated nonsense they call an Internet.
    
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- MaxVoltage@lemmy.world ⁨1⁩ ⁨year⁩ ago
  firetv only exist to be cracked. although i suspect there is a captive audience of less tecgy people. as they sell their junk for 10 bucks and massive tvs for 💯 bucks
  
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Discover5164@lemm.ee ⁨1⁩ ⁨year⁩ ago
i guess my jellyfin app will have to share 30% of nothing with Amazon

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FlyingSquid@lemmy.world ⁨1⁩ ⁨year⁩ ago
But they can’t afford to pay their writers and actors what they are asking for?

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scmstr@lemmynsfw.com ⁨1⁩ ⁨year⁩ ago
Lol imagine a new product demanding this.

Lol now imagine an incredibly shitty existing product that is already replaced by superior products and internalized software in even the cheapest tvs demanding this.

The Amazon stream stick doesn’t even offer anything of value as it is.

Is enshittification just extortion at this point?

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- captainlezbian@lemmy.world ⁨1⁩ ⁨year⁩ ago
  Yeah I have one and I was already leaning away from it for my next one. It’s so laggy and getting worse
  
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SnipingNinja@slrpnk.net ⁨1⁩ ⁨year⁩ ago
Capitalism eating itself, only if it was not harming innocents while it finished itself

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Selmafudd@lemmy.world ⁨1⁩ ⁨year⁩ ago
How would they even know what the ad revenue is?

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bookmeat@lemm.ee ⁨1⁩ ⁨year⁩ ago
I remember reading last year that all the assistant services like Alexa and Siri and Google are choosing these companies a fortune with almost zero return. It’s not surprising they’re looking for additional revenue streams.

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- Corkyskog@sh.itjust.works ⁨1⁩ ⁨year⁩ ago
  It’s really just Alexa that is having a problem. They sold a shit load of Echos at a loss, assuming people would use Alexa to buy stuff. Turns out people wanted Alexa to tell them the weather, play music and answer simple questions, not pitch them product recommendations…
  
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  - phillaholic@lemm.ee ⁨1⁩ ⁨year⁩ ago
    Amazon’s product recommendations are ad placements anyway. Almost never is is right.
    
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phoenixz@lemmy.ca ⁨1⁩ ⁨year⁩ ago
Large companies going for an abusive cash grab? you don’t say

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NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
Why are people even using these kind of sticks any more rather than the apps on their TVs?

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- CluckN@lemmy.world ⁨1⁩ ⁨year⁩ ago
  In my experience the TV apps are insanely slow and cumbersome. I’ll always grab a cheap chromecast/firestick over using some abandoned TV streaming app that needs 2 updates and a restart before launching YouTube.
  
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  - NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
    Seeing people say this kind of stuff just doesn’t jive with my experience at all. Both my LG smart TV I had for 5 years and my current symsyng I’ve had for the last two had stayed snappy and fast thoughout their use.
    
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- SmashingSquid@notyour.rodeo ⁨1⁩ ⁨year⁩ ago
  In addition to firetv being built into many tvs the built in apps on smart tvs are slow compared to a lot of external devices. They also send a lot of data back home and the ones not based on a big platform don’t get updated as often or have the same amount to choose from.
  
  I have apple TVs and even the older models from 2015 is faster than smart tvs I’ve used.
  
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  - NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
    I’ve found the apps on my previous LG and current Samsung to be snappy and just as quick as the console based ones.
    
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- Honytawk@lemmy.zip ⁨1⁩ ⁨year⁩ ago
  I’m not giving my TV internet access to it can download ads and remove features through updates.
  
  I’m also not going to use any major tech corporation proprietary device to stream.
  
  I’ll just connect a small computer I can manage myself, with a full wireless keyboard and mouse, that can run any app I so desire.
  
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  - NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
    Ok, not being a member of the Lone Gunmen I’m not paranoid enough to worry about that.
    
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- greenskye@lemm.ee ⁨1⁩ ⁨year⁩ ago
  Are people actually using the built in apps over a dedicated box? I figured most people had a dedicated streaming device for at least their main TV. So much faster, better updates, more consistent (and with things like Apple TV I think the only way to access the platform)
  
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  - echo64@lemmy.world ⁨1⁩ ⁨year⁩ ago
    apple ported their streaming services to everything, it’s not only available on apple hardware fwiw
    
    but no, most people just use whatever their tv does. tech people don’t obviously but most people do
    
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  - NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
    I’ve used the on board apps since I had a TV that supported them. I used to use my consoles before that but they suck up a lot of power for an equivalent or worse experience than the TV apps.
    
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- misteraygent@lemmy.fmhy.net ⁨1⁩ ⁨year⁩ ago
  Can you run a VPN natively on your TV and torrent without fear of your ISP giving you a warning?
  
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  - NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
    No, but I can on my tablet and then just cast the video to the TV.
    
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- captainlezbian@lemmy.world ⁨1⁩ ⁨year⁩ ago
  Some of us have old tvs. Mine is a plasma from the aughts that’s still working fine
  
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  - NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
    The amount of features that TV must lack that I use regularly is crazy. 4K, HDR, VRR, 120hz mode, etc.
    
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  - NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
    How do you deal with watching or playing modern content designed for 4k/HDR screens?
    
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  - NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
    How do you deal with watching or playing modern content designed for 4k/HDR screens?
    
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- WhipTheLlama@lemmy.world ⁨1⁩ ⁨year⁩ ago
  Bell TV in Canada doesn’t support Samsung TVs because Bell is stupid. The only option is to use an external device. It’s a good thing I don’t care about their TV app. I only have access because it comes free with fibre internet.
  
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  - NuPNuA@lemm.ee ⁨1⁩ ⁨year⁩ ago
    That’s bizarre in 2023, all the UK channels have a Samsung app.
    
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