Fun fact: musk is using the Unicode symbol as the twitter logo, he can’t trademark it
Advertiser exodus expected to deeply impact X ad revenue, analysis indicates
Submitted 11 months ago by ZeroCool@feddit.ch to technology@lemmy.world
Comments
Somewhereunknown7351@kbin.social 11 months ago
unipadfox@pawb.social 11 months ago
Instead, he’s given the symbol such a bad reputation that nobody would want to use it
Lucidlethargy@sh.itjust.works 11 months ago
Damn… He really is brilliantly stupid. He’s like… King of the idiots. The one and only true Edgelord. It’s like highlander, he’s the only one.
Caligvla@lemmy.dbzer0.com 11 months ago
They’ve been saying this for what, a year now? I’ll believe it when I see it.
dragontamer@lemmy.world 11 months ago
The problems at Twitter are profound.
DeSantis’s campaign has been plauged by technical issues, as Twitter Spaces cannot support the same kind of streaming traffic that Twitch / Youtube / etc. etc. can support. This means that DeSantis’s big online launch party was ruined due to reliance upon Twitter.
This is closer to what I predict and expect to happen. Twitter’s bones are solid, Twitter was (emphasis on WAS) one of the best run technology stacks ever back in 2020 or 2019. It will take a lot of effort before that falls apart. Any “legacy” code is likely good.
But you know what’s likely to break? New features, new loadouts, and random changes that the new ignorant staff cannot manage. Its one thing to maintain a good website, its a totally different thing to make new features. (Especially when the feature is to get rid of blue checkmarks, I mean to turn old blue-checkmarks into grey checkmarks, I mean allow a $8/month payment for blue checkmarks, I mean to delete old blue-checkmarks from people who haven’t moved onto the payment scheme, I mean…)
Technology is about change. Eventually, Twitter cannot change and get updated. Its already happened this year, Twitter Spaces is proof of that.
MotoAsh@lemmy.world 11 months ago
I dunno’, they’re already having problems keeping tweets sync’d across servers. Several times have I seen a 404 for a tweet that someone else is staring at.
That’s a basic server scaling issue. Showing up in Twitter production. I’m not so sure they’ve even kept the old bones intact.
KevonLooney@lemm.ee 11 months ago
The new staff are not necessary “ignorant”. There’s a limited amount of work you can do in one day/week/month.
northendtrooper@lemmy.ca 11 months ago
Just imagine that Twitter (FuckX) becomes the only media site with no ads because no one wants to deal with that trash fire.
deegeese@sopuli.xyz 11 months ago
Sorry, but there is a bottomless sea of scummy programmatic ads.
You just get the Nike/Apple/Disney ads replaced by crypto/porn/drugs.
ElectroNeutrino@lemmy.world 11 months ago
Just like every other conservative social network cough Truth Social cough.
Railcar8095@lemm.ee 11 months ago
I know another media site with no ads. It’s called Lemmy, it’s a decentralized… Wait a second…
Sabata11792@kbin.social 11 months ago
You have been prenatally banned from reddit.
HangingFruit@lemmy.world 11 months ago
Which then drives more people in, and after a while more ads. Win win win scenario
Techmaster@lemm.ee 11 months ago
The advertisers are leaving Twixxer, but don’t worry, Elon, the Jews probably won’t replace them.
TomMasz@lemmy.world 11 months ago
Move fast, break
thingseverything.cybervseas@lemmy.world 11 months ago
Wow I didn’t realize revenues were already forecasted to drop by more than 50% yoy.
potterpockets@sh.itjust.works 11 months ago
In other news: water is wet, and this floor appears to be made of floor.
autotldr@lemmings.world [bot] 11 months ago
This is the best summary I could come up with:
Though X has still proven itself as the hub for fast-breaking news — as this weekend’s OpenAI drama proved — the nature of its business is still dependent on advertising, which makes up the majority of its revenue.
While brands generally understand the risk of running ads against user-generated content, they don’t typically find themselves in a situation quite like this, she also points out.
But they’re not accustomed to a platform’s owner amplifying misinformation and hate speech, and emboldening conspiracy theorists,” Enberg notes.
Twitter’s influence has always been larger than its user base and ad revenues, and while the platform’s cultural relevance has declined, Musk and X are still very much a major part of public conversation,” she adds.
Ahead of this, X’s ad revenues were already forecast to decline by 54.4% from 2022 to 2023 — a sizable drop for the platform that Musk has now run for roughly one year so far.
Forbes recently reported that top advertising executives have been pressuring Yaccarino to resign, suggesting her own reputation is now at risk as a result of Musk’s actions.
The original article contains 933 words, the summary contains 182 words. Saved 80%. I’m a bot and I’m open source!
cyborganism@lemmy.ca 11 months ago
This thing’s probably going to become the social platform of the International Democracy Union and be supported by all the billionaire assholes of the planet.
remus989@sh.itjust.works 11 months ago
I won’t believe this thing can ever die until I see it rotting in the ground.
dragontamer@lemmy.world 11 months ago
$13 Billion debt means $1.3 Billion/year interest payments.
I’m pretty sure Elon can pay that btw. But I’ll be watching from the sidelines for that shitshow.
Ilovethebomb@lemm.ee 11 months ago
Do you really think a company like that would be paying 10% interest?
AlmightySnoo@lemmy.world 11 months ago
But that will involve more TSLA stock fire sales (as that’s literally what he did the last time he needed to pay Twitter’s bills, his “net worth” is mostly unrealized gains from his shares) and he will face more backlash for that from Tesla investors. His house of cards will collapse quicker the more he resorts to that.