tl/dr: email chains used as evidence in DOJ Google antitrust case show internal arguments about drops in # of searches, and how to increase them so that people see more ads. Search team wants to create better search results to keep people coming back.
Advertising team wants to find any way to make people search for as long and as often as possible (“increasing the journey length”) even if it means delivering less relevant search results.
You can actually read many of the trial documents here -
justice.gov/…/us-and-plaintiff-states-v-google-ll…
this file was particularly interesting. www.justice.gov/d9/2023-11/417557.pdf
theodewere@kbin.social 1 year ago
i now understand what i've been seeing a whole lot better.. any time marketing starts interacting directly with engineering, your tech company is in trouble..
Nommer@sh.itjust.works 1 year ago
And this is why I consider advertisers leeches. Anything to get more crap shoved in our faces no matter what it costs us, not them.