Ford lays off 700 who were building electric version of F-150 | CNN Business::Ford is laying off about 700 workers who build the F-150 Lightning, the electric version of its best-selling pickup truck, and unlike other recent layoffs this one has nothing to do with the ongoing strike by the United Auto Workers union.
I don’t understand the sales argument. It’s my understanding that there is still a huge waiting list for these vehicles. It’s not like they’re sitting on lots… or are they?
AlecSadler@sh.itjust.works 1 year ago
Wow. I mean, correct me if I’m wrong, but I feel like Ford’s future is going to be a struggle.
You can’t simultaneously be late to a growing market, back out of a growing market, and refuse to invest in a growing market and hope to succeed…can you?
great_meh@discuss.tchncs.de 1 year ago
Well you can if you trust the government to bail you out .
Cornpop@lemmy.world 1 year ago
Ford never took a bailout
ours@lemmy.film 1 year ago
Ford? More like the whole Western auto industry.
Tb0n3@sh.itjust.works 1 year ago
They do pretty gangbusters in the pickup market. They also have a hybrid power-train available. If you look at the current year list of Q1 sales they’re top of the heap.
Honestly if you want to use the vehicle for hauling it doesn’t make a whole lot of sense. The only reason Teslas and other cars do so well it by being a slippery and efficient as possible so they can get 100+MPGe. It doesn’t work so well with a trailer on, or the shape required to carry things in the back.