Submitted 6 months ago by tearsintherain@leminal.space to technology@lemmy.world
#For sale: Ads that look like legit Reddit user posts
“We highly recommend only mentioning the brand name of your product since mentioning links in posts makes the post more likely to be reported as spam and hidden. We find that humans don’t usually type out full URLs in natural conversation and plus, most Internet users are happy to do a quick Google Search,” ReplyGuy’s website reads.
brands can tap into the rich, high-intent product conversations
What the hell is a high-intent product conversation?
People talking about topics the marketing-droids feel is likely to result in the sale of a product, i.e., “What is the best X to buy?”
Via context clues I think this means conversations that have a high likelyhood of buying something.
Like a thread asking for a phone recommendation is likely going to end in a sale. But it’s written by a PR drone and thus doesn’t look like English.
High chance of product purchase.
Incredible news for us! Thanks, Reddit! 🎉
Yep, the faster the better. The worst thing would be a slowly boiling frog effect where people don't notice and stay put.
I’m still waiting for the day when actual ads across the internet drown in AI-generated advertisements pointing to no real product or service. Perhaps that’ll make attention industry collapse?
If you’re looking for a side project idea, here’s one.
This is a similar idea to culture jamming, people would put subversive books in libraries and book stores, change labels on products in supermarkets, etc. It’s not a bad way to draw attention to something people are already accustomed to seeing.
Sounds like a bubble that’s perfect for the corporations to profit from before it pops and they skate away with their golden parachutes
You couldn’t make this stuff up
We should welcome new refugees after a new exodus ; good.
Twitter does the same thing and it’s horrible lmao
Oh, don’t sell em so short. Like sell em short, but they deserve a bit more credit. I’m pretty sure at this point they’re birthing entirely new forms of enshittification over there that we haven’t even realized yet.
I’ve seen these same kinds of posts, obviously ads and less obviously by AI on Lemmy every once in a while which started maybe a month and a half or so ago? Makes me wonder if they were testing their shit over here.
I would not be surprised at all if small scale testing occurred here. It actually (unfortunately) makes sense since the Lemmy API is free to use. They could just trickle out bot comments and gauge reaction.
Scary but true…
This is the best summary I could come up with:
Today, it expanded on that practice with a new ad format that aims to sell things to Reddit users.
Simultaneously, Reddit has marketers who are interested in pushing products to users through seemingly legitimate accounts.
In a blog post today, Reddit announced that its Dynamic Product Ads are entering public beta globally.
Reddit’s Dynamic Product Ads can automatically show users ads “based on the products they’ve previously engaged with on the advertiser’s site” and/or “based on what people engage with on Reddit or advertiser sites,” per the blog.
The stance has been increasingly clear over the past year, as Reddit became rather vocal about the fact that it has never been profitable.
In June, the company started charging for API access, resulting in numerous valued third-party Reddit apps closing and messy user protests that left a bad taste in countless long-time users’ and moderators’ mouths.
The original article contains 494 words, the summary contains 143 words. Saved 71%. I’m a bot and I’m open source!
fire is hot, water is wet. More news at 10
Jesus Christ it’s like how you know that skull fucking grandma would be awful, but actually seeing it happen is a whole different level of fucked up.
The sad thing is, I’d probably still be using it if I wasn’t one of those hit with a “Site-Wide Ban because we love power tripping!”
Did they hit you with the one that even monitors the IP you’re coming from, so even a completely new email address won’t let you create a new account? That’s what forced me to migrate here about a year ago!
Naw, I heard they’re really good at sniping Ban Evasion, so I didn’t even try
It was mildy uplifting to downvote those things
Once my narwhal stops working (haven’t updated and I’m not giving a penny to Reddit) I’ll likely never go back.
Narwhal is trash compared to Apollo by the way, I only use it for one subreddit. I wish that sub would migrate over here so I can browse using the Voyager app.
These editorialised post titles are so stupid.
dual_sport_dork@lemmy.world 6 months ago
We all knew this day was coming. And, I suspect, knowing this is precisely why most of us are here.
Spiritreader@lemmy.world 6 months ago
It’s just incredibly funny that the site that tried to fight spam and ad bots because it harms user experience is now implementing spam and ad bots to harm user experience