Businesses that rely on creatives should probably avoid angering them.
This just show how ready and willing are many companies to replace human creativity with cheap AI. If anyone really thought that this wasn’t the direction they were pointing to, he was just deluding himself.
De_Narm@lemmy.world 10 months ago
Wacom of all companies promoting their drawing tablets with AI got to be one of the most tone deaf marketing campaigns done with AI yet.
pupbiru@aussie.zone 10 months ago
whilst i kinda agree, i don’t think it was intentional on their part (as with most of these controversies)… i think they paid a 3rd party for an artwork, and then that 3rd party took shortcuts - whether whole cloth, or with things like content aware fill - and wacom didn’t ask questions (which they probably should have, because this image in particular is really obviously AI generated)
they should all probably update their contracts to ensure artwork is 100% done by a human with big penalties for infringement though - they just haven’t caught up because it’s a relatively new problem
RatherBeMTB@sh.itjust.works 10 months ago
TheFriar@lemm.ee 10 months ago
But how much will we accept? Every step of tech was only ever used to increase production while workers got zero benefits. Now, artists will be expected to churn out way, way more because they have AI. Their pay won’t go up. If anything it will probably try to go down—if that was possible for artists.
Just because these hints seem inevitable and fighting them is like fighting the tides, the conversation needs to be in how can we spread out the benefit? And when something like that is suggested, the initial reaction is one of hesitation and “well, that’s not gonna work.” Because we’ve been conditioned into this insane world of benefit going up and workload being shoved down the ladder.
It’s created an already unsustainable world where people are worked to death while profits, profitability, and productivity soar, quality goes down, worker standard of living goes buying power of our paychecks go down and prices for everything only go up, profits are hoarded, untaxed, inequality explodes and we are all meant to just take it.
And then there are plenty of workers among us that think, “eh, what are you gonna do? It’s inevitable.” We can’t think like that. The line needed to be drawn fuckin ages ago. Accepting more of the same should be out of the question.