One factor that probably plays a role is that Sonic is much more popular in Western countries than in Japan, where Sega is from. So the Japanese management might not see Sonic as such an important franchise.
Why doesn't Sega care about Sonic?
Submitted 14 hours ago by kayky@thelemmy.club to games@lemmy.world
Comments
PonyOfWar@pawb.social 13 hours ago
RickyRigatoni@retrolemmy.com 12 hours ago
Makes sense that sonic isn’t as popular in japan since neither is christianity.
warmaster@lemmy.world 11 hours ago
What does Sonic have to do with Christianity?
bastionntb@lemmy.ml 14 hours ago
Money. It’s always about money. If they think it will sell, they will do it. Plain and simple.
theit8514@lemmy.world 12 hours ago
This reminded me of this video: www.youtube.com/watch?v=IwTXCwqurNQ
Sega doesn’t care because it’s now owned by Sammy and Sammy wants the good PR from Sega.
B0NK3RS@lemmy.world 13 hours ago
Sega had it very rough in the late 90s and 00s which didn’t help but recent time have been much improved for the blue hedgehog. I agree with what you’re saying though that the respect wasn’t there, for Sonic and even their company history.
simple@piefed.social 12 hours ago
I believe while Sonic games do sell well, they aren't huge enough for Sega to focus on them. Their other franchises like Persona, SMT, Yakuza/Like A Dragon etc perform way better.
Since they abandoned their consoles Sonic has been a mascot they use for franchising. Movies, tv shows, comics, tie-ins... They probably make way more money from those than video games