The messaging is provided by a third party who is dedicated to working on their iMessage compatibility. Apple has no reason to stop this because this is a good move for them in the larger battle between mobile messaging standards.
Google owns Jibe, the company behind RCS messaging found on all Android phones and an emerging, competent product from the only game in town that can compete with Apple. Google has decided to take this to the government level and push for a unified phone messaging standard, normally a good thing, but people their own RCS solution.
Apple is pushing iMessage as a protest against Google and their inevitable lawsuit to conform with RCS adoption. Android may win unless Apple shows it has parity and provides a non-legislative option: if enough people use iMessage then governments don’t have to make any laws or enforce changes. The company Nothing is using iMessage, which helps Apple prove there is both a significant user base, which would cause a burden on Apple and it’s customers to change, and there is no monopoly on iMessage or messaging in general. So if enough people use iMessage, Apple sees it as a good thing.
gregorum@lemm.ee 1 year ago
Outcome 3: they buy whatever company is responsible for creating this compatibility layer, integrate it so they can skate past several international regulations trying to open iMessage, and declare victory.
nuzzlerat@lemmy.world 1 year ago
Why would they buy a company that is using a workaround when they could just make an iMessage app for android
orclev@lemmy.world 1 year ago
Because that’s not their goal, they absolutely don’t want iMessage to work on Android, at least not without severe limitations. They want Android to look like a second class citizen. If they bought the intermediary company it would be with the intent of strangling it not expanding it. They’ll just slow walk the murder so that regulators don’t take too much notice.
gregorum@lemm.ee 1 year ago
For one: it helps them avoid any adjudication that would force them to do just that while avoiding admitting they have the ability to.