Hah don’t worry, the existing brand is utterly fucked now. One of the worst, most unreliable and badly made cars on the market
Comment on You know what, fuck you [un-Jags uar icon]
deadbeef79000@lemmy.nz 1 day ago
Somewhere in Jaguar HQ, a marketing firm convinced the CxO suite that the most pressing problem facing the company was that the logo was wrong. So, in the interests of the shareholders they write off the goodwill value of the existing brand and dump millions of euro into this.
Mr_Blott@feddit.uk 1 day ago
Viking_Hippie@lemmy.world 23 hours ago
One of the worst, most unreliable and badly made cars on the market
But enough about Tesla.
FozzyOsbourne@lemm.ee 11 hours ago
Everyone circlejerks about this online but every IRL owner I’ve actually spoken to say it’s the best car they’ve ever owned.
Viking_Hippie@lemmy.world 11 hours ago
Yeah, because who wouldn’t want to drive a car from a company whose quality control policy is “don’t” that does welding like this?
And fit things together this well
It may be quick and pretty to look at if you don’t inspect it closely, but it has the price tag of a brand new Aston Martin and the build quality of an 80s Yugo.
deadbeef79000@lemmy.nz 23 hours ago
It’s still a prestige brand in the eyes of the masses. It might not be as good t brag about den at the country club but letting the plebs know that you can afford a car that costs more than their house still has value.
curbstickle@lemmy.dbzer0.com 22 hours ago
It might not be as good a brag down at the country club
That depends on if you’re buying new or you have a classic roadster.
GiveMemes@jlai.lu 23 hours ago
A starting price jaguar f-pace ev is about the same price as a Ford explorer, jsyk.
flambonkscious@sh.itjust.works 23 hours ago
But who cares?
Sure, the idiots at jaguar are flushing their brand, but who cares?!? It’s their shit pile to destroy, after all…
deadbeef79000@lemmy.nz 20 hours ago
It more that there’s a grift happening. What’s the odds that theres a tenuous conflict of interest here with the various business and executives concerned? It’s a small cub and everyone scratches each other backs.
slaacaa@lemmy.world 1 day ago
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