The most obvious example is the TikTok Shop. The company is pushing its eCommerce so hard you hear about it more than any other topic on the app, both in ads and organic videos from creators hoping for a share of the profits. The app is even testing a new feature that uses AI to identify products in the background of regular content and turn every single video into an ad.
Then there’s the videos themselves. In a bid to compete with YouTube, TikTok is reportedly preparing to allow users to post 30-minute videos and prompting creators to upload horizontal content instead of the app’s standard vertical format. TikTok is even encouraging people to upload photo slideshows instead of videos altogether. On top of that, TikTok just fumbled a relationship with Universal Music Group, which pulled its music catalog off the platform and silenced any video featuring Taylor Swift, the Weeknd, and every other Universal artist.
TikTok Is Destroying Itself From the Inside Out
Submitted 9 months ago by FlyingSquid@lemmy.world to technology@lemmy.world
https://gizmodo.com/tiktok-is-destroying-itself-from-the-inside-out-1851227491
Comments
DirigibleProtein@aussie.zone 9 months ago
PrincessLeiasCat@sh.itjust.works 9 months ago
Using the power of enshittification for good.
I’m confused but I think I like it.
Vaggumon@lemm.ee 9 months ago
So it Twitter, but people still suck Elon’s Dick, Reddit pretty much told people to go fuck themselves, Facebook has been a shit show for over a decade. So I won’t hold my breath.
astronaut_sloth@mander.xyz 9 months ago
I think a big difference, though, is that there is political force to ending TikTok. The US government has no major issues with Twitter, Facebook, Reddit, etc. existing. Remember, there’s actual legislation banning TikTok. Whether that makes a real difference or not, well, I guess we just wait and see. Personally, I think they all should go down in flames.
Crack0n7uesday@lemmy.world 9 months ago
The only ban on tiktok in the US refers to phones specifically given out by the government to be engaged in government business. Basically uncle sam said his employees can’t play one specific video game on their work phone.
Wappen@lemmy.world 9 months ago
What’s the actual argument behind banning TikTok though? IMO it’s just so that US firms remain the monopoly in the social media market.
MonkderZweite@feddit.ch 9 months ago
That’s fine.
VampyreOfNazareth@lemm.ee 9 months ago
Tiktok reaps what it sows.
autotldr@lemmings.world [bot] 9 months ago
This is the best summary I could come up with:
The company is pushing its eCommerce so hard you hear about it more than any other topic on the app, both in ads and organic videos from creators hoping for a share of the profits.
In a bid to compete with YouTube, TikTok is reportedly preparing to allow users to post 30-minute videos and prompting creators to upload horizontal content instead of the app’s standard vertical format.
Outrage is brewing among a growing contingent of users who post videos arguing TikTok is ruined now, and analysts say the company is jeopardizing its success.
But TikTok spearheaded the short-video revolution, and it risks straying from its core use case of fun, entertaining clips and losing its edge.”
The problem was bad enough that The Atlantic ran a story with the headline declaring “Instagram Is Over.” As time wore on it seems Meta has stuck the landing, but only through abandoning or at least retooling the projects that were alienating users.
Instagram honed its Reels product, ditched its shop, and embarked on a PR campaign promising that the app was hearing and responding to complaints.
The original article contains 975 words, the summary contains 183 words. Saved 81%. I’m a bot and I’m open source!
gregorum@lemm.ee 9 months ago
i’m ok with this
jasep@lemmy.world 9 months ago
Absolutely this is wonderful news
SinningStromgald@lemmy.world 9 months ago
Best news all year.