Not only is it legal, it’s much more common than you’d think. Companies charge different prices based on your browser fingerprint. Some of the examples here will surprise you: simplifiedprivacy.com/browser-fingerprints-lead-t…
This has been going on for years, including inside the EU, for those wondering. You can test to see if it happens for you by going to a flight website, getting a price for a flight, then go back a few times to search for the same flight.
The question of what you do to fight it is by clearing the cookie for the website, using a different browser and/or changing your location/block tracking (use a VPN or tor). Usually clearing the cookie is enough.
Crewman@sopuli.xyz 1 year ago
I’ve seen this happen with flights. Depending on where I set my VPN, the prices will change.
Adramis@beehaw.org 1 year ago
I’ve seen this happen with flights in a different way - I repeatedly check the same flights over and over and have noticed the price going up across multiple views even on the same day.
Crewman@sopuli.xyz 1 year ago
I used to clear my cache, and that would help, bet it hasn’t changed anything the last time, so I guess they figured out that workaround.
rar@discuss.online 1 year ago
Shouldn’t this become illegal?
essellburns@beehaw.org 1 year ago
It is in many places with consumer protections.