Eager to boost downloads of Copilot, Microsoft has recruited popular influencers to push a message that its AI assistant is as cool as ChatGPT.
how embarrassing
Microsoft bets on influencers like Alix Earle to close the gap with ChatGPT
Submitted 4 months ago by BrikoX@lemmy.zip to technology@lemmy.zip
https://fortune.com/2025/11/10/microsoft-copilot-chatgpt-agent-influencers-alix-earle/
Comments
ElcaineVolta@kbin.melroy.org 4 months ago
nesc@lemmy.cafe 4 months ago
ms literally owns ‘openai’.
AlexLost@lemmy.world 4 months ago
Actually, none of us want anything to do with your shitty AI. Make it go away.
0ndead@infosec.pub 4 months ago
Who? What gap? NVM, I don’t give a shit
besselj@lemmy.ca 4 months ago
If the AI was as good as they claim it is, they wouldn’t need to pay influencers to promote it.
bizzle@lemmy.world 4 months ago
I don’t know who that person is, I assume the youth do?
Nelots@piefed.zip 4 months ago
From what I gathered via reading the first sentence on her wikipedia page, she’s popular on tiktok. So at least some of the youth probably do.