It’s pretty silly to love a company: they’re not human and behave as a sociopath would.
To love a company (which is really just to love their brand) is just tbeing easilly influenced by marketing and having a tendency to simplify one’s view of the world down to labels to make it easier to mentally understand it - in consumer terms it means that when you’re making a purchase decision you can just take the mental shortcut in your decision of directly choosing the “loved” brand, rather than needing to evaluate products and their suitability for you to make an informed buying choice, which is cognitivelly more costly.
While “brand love” is understandable and not abnormal, it’s not a quality but rather it’s just a pretty flawed cognitive shortcut that goes against making informed choices, so expecting it from others is like expecting that everybody has some mild character flaw.
You do your thing - it’s your life and your money - just don’t think that others must share that reductive way of making purchasing decisions of yours.
ChillPill@lemmy.world 8 months ago
No company is your friend.