Microsoft has more to lose than almost any other tech company. They also have more process, legal enforcement, and bureaucracy than most other tech companies.
There’s no fear of a lone engineer moving fast and breaking things at Microsoft. If someone at Microsoft had an idea for how they’d have to pass it through 5 chains of command, 2 tech orgs, and Legal just to begin the process.
MooseBoys@lemmy.world 1 year ago
Yes, but maybe “reputable” isn’t the right word. Realistically, it’s anyone who would potentially face billions in a class-action lawsuit and could actually afford to pay up without going bankrupt. It’s just not worth the risk to getting a few extra $million to pull in telemetry data to the already expansive list of marketing data they collect and monetize.
For example, I would doubt that Hearthstone (Blizzard, revenue $8.7B) sells their app telemetry data. But I could definitely believe that Hill Climb Racer (Fingersoft, revenue $30M) does, or at least integrates it with ad targeting products.