This isn’t some big gotcha… it’s literally the standard weekly catalogue promo cycle; Woolies/Big W might have them on sale this week, and Coles will have them on sale the next. Rinse and repeat every few weeks.
They don’t expect (m)any people to buy them when they’re not on promotion; they use the inflated RRP to make the promotional price (that they actually expect people to buy at) all the more attractive and get people into the store.
It’s not some grand conspiracy, it’s basic Marketing.
Eyekaytee@aussie.zone 6 months ago
ThatKamGuy mentioned the price cycle, here’s an article on it:
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www.abc.net.au/news/2024-10-26/…/104470674
But yeah I switched to Aldi’s “regal cola” instead of buying coke, Aldi has it nice and low cost all the time