Honestly, it’s not going to do much - even Aldi has had a limited overall impact.
Both Coles & Woolies are publicly traded companies, we can freely see their financials every quarter. They both post a net profit of ~5-6% once it’s all said and done - hardly a fat margin for other players to come in and drastically undercut.
The bare truth of the matter is that we have a small population in a large amount of space, with compare high wages (this is good). Transporting fruit and veg from tropical FNQ to VIC and TAS in the winter comes with associated costs; labour, fuel, wear & tear all need to be accounted for.
It all comes back to property prices, though - we feel that food is expensive because the cost of keeping a roof above your head, whether through owning or renting, has just skyrocketed over the past 30 years.
Every other beat-up article talking about inflation or supermarket prices is just another distraction from the actual underlying cause: housing being turned into a financial vehicle.
So let’s ignore the noise, and actually address the root cause by going after all of the unfair tax incentives and subsidies afforded to the land-hordes at the cost of everyone else.
Taleya@aussie.zone 3 days ago
nah fam, they do take the piss,.
Take for instance a bog standard coke can 10 pack. Look at the “savings” Coles don’t even bother with “savings”
now when Aldi sell a sixpack for 8 bucks and a 30 pack for 31, drakes sells a 10 pack for 13, on par with my local Market Europa, although they recently had them for 10.
Now here’s the real fun part: They want 50 bucks for a 30 pack. Big W - Also owned by woolworths group - sells them for 30.
It’s greed.
thatKamGuy@sh.itjust.works 3 days ago
This isn’t some big gotcha… it’s literally the standard weekly catalogue promo cycle; Woolies/Big W might have them on sale this week, and Coles will have them on sale the next. Rinse and repeat every few weeks.
They don’t expect (m)any people to buy them when they’re not on promotion; they use the inflated RRP to make the promotional price (that they actually expect people to buy at) all the more attractive and get people into the store.
It’s not some grand conspiracy, it’s basic Marketing.
Taleya@aussie.zone 3 days ago
These are different companies with different owners. What you are describing here is collusion.
thatKamGuy@sh.itjust.works 3 days ago
It’s not collusion; that is a specific legal term - but even more broadly, there isn’t any active discussion between the two retailers. If there were, given the tens of thousands those two companies have employed, wouldn’t you think there’d have been whistleblowers, ACCC fines and the like?
I’m not trying to defend supermarkets here, just dispel miss-information.
Prices are rising because costs are, I worked in agriculture when the Russian invasion of Ukraine occurred - causing fertiliser costs to literally triple, and labour costs for farm hands sky rocket due to the lack of backpackers during COVID lockdowns. Both of those costs got passed on to the supermarkets and ultimately to consumers.
Publicly traded companies have open financials; anyone can open up their most recent P&Ls and see what their actual Net Profit %s are, and they’ve remained flat for a very long time.
You would be able to see that there isn’t heaps of fat that another player in the space could do to noticeably impact basket spend.
We already have Metcash/IGA, Aldi, Amazon, Chemist Warehouse and Bunnings all providing a tonne of competition in key grocery categories.
What makes you think adding another would make any difference?
princessnorah@lemmy.blahaj.zone 3 days ago
How is it that you think this is a good thing?
thatKamGuy@sh.itjust.works 3 days ago
I am in no way, shape or form saying it is? Just stating a fact - this is a practise called price anchoring.
The comment I was replying to was trying to use it as an example of supermarket greed & price gouging - when it’s really just a way to make the price they actually expect to sell it at (with the regular 40-50% discount) seem like a great deal in comparison.
Cypher@lemmy.world 3 days ago
Chocolate was a good measure of Colesworths greed, at Aldi a block of milk chocolate was $3.40 and at Woolworths it was $10, at Coles it was $8.90.
maniacalmanicmania@aussie.zone 3 days ago
Do you mean the same brand of chocolate?
Eyekaytee@aussie.zone 3 days ago
ThatKamGuy mentioned the price cycle, here’s an article on it:
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www.abc.net.au/news/2024-10-26/…/104470674
But yeah I switched to Aldi’s “regal cola” instead of buying coke, Aldi has it nice and low cost all the time