Threads Has Lost More Than 80% of Its Daily Active Users

Comments

• o_oli@lemmy.world ⁨1⁩ ⁨year⁩ ago

  I would say they didn’t really lose 80%, because they barely had them to start with. If you click a link on Instagram and bam you’re now a Threads user all ‘signed up’ ready to go? I mean yeah the barrier couldn’t be lower there.

  Retaining 20% of those users is in fact impressive. That’s many millions of people.

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  • huginn@feddit.it ⁨1⁩ ⁨year⁩ ago

    9 mil according to the post.

    Paddles in comparison to twitters DAU from prepurchase 2022. Who knows what their DAU is now.

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    • o_oli@lemmy.world ⁨1⁩ ⁨year⁩ ago

      It’s still the fastest anyone would have ever reached 9m DAU in the history of the internet I would imagine so if they retain and grow from there is a solid launch.

      But it could shrivel and die from here so I suppose it remains to be seen. Ultimately with the barrier of entry so low you can never tell how legit this userbase is, since its not really a natural growth to 9m.

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• greendakota99@lemmy.world ⁨1⁩ ⁨year⁩ ago

  Guys, its my turn to post this tomorrow!

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  • windie@lemmy.world ⁨1⁩ ⁨year⁩ ago

    It’ll be 90% by then.

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  • lorkano@lemmy.world ⁨1⁩ ⁨year⁩ ago

    tommorow’s post title: Threads Has Lost More Than 85% of Its Daily Active Users

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• Skoobie@lemmy.world ⁨1⁩ ⁨year⁩ ago

  Years before the Cambridge Analytica fiasco, I left Facebook and vowed to never join any platform Zucks touches. Dude just gave me the creeps. One of the best times I ever listened to my vibes.

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  • phillycodehound@lemmy.world ⁨1⁩ ⁨year⁩ ago

    He’s a robot.

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• autotldr@lemmings.world [bot] ⁨1⁩ ⁨year⁩ ago

  This is the best summary I could come up with:

  ---

  Similarweb, a digital intelligence platform, shared its data with Gizmodo showing Threads daily active users hovered around 49 million just two days after launch.

  David Carr, a senior insights manager at the analysis company, told us the engagement time based on just U.S. user data was slightly more favorable to Threads, but not by much.

  Back during its 15 minutes of fame, Threads was leveraged as the fastest-growing platform in the history of apps, hitting 100 million user signups less than a week after launch.

  Instagram head Amad Mosseri has also mentioned their intent to connect Threads to the decentralized Fediverse, though whether that drives new-found interest in the app is anyone’s guess.

  It was clear from Thread’s launch that users were desperate for a Twitter alternative away from owner Elon Musk’s unending march toward making the platform a pay-to-play hellscape.

  A big problem with the app was that it simply didn’t include features found in its main competitors, and the company spent years playing catch up, but all in vain.

  ---

  I’m a bot and I’m open source!

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• gelberhut@lemdro.id ⁨1⁩ ⁨year⁩ ago

  In general, noticeable drop after the initial hype is expected and usual. I’m sure, there are a lot of dead accounts on lemmy as well.

  In case of threads the initial jump was super huge (because of several reasons), so is the drop. 20% is still a lot, and people already have an account there, some of them can return later.

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  • AA5B@lemmy.world ⁨1⁩ ⁨year⁩ ago

    I’d like to see similar data for Lemmy usage, before and after the Reddit fiasco. How big was the bump from Reddit? How quickly did it peak after the initial excitement? How many stayed?

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    • jennwiththesea@lemmy.world ⁨1⁩ ⁨year⁩ ago

      Looks like the “active last month” peaked at 702k and we’re now around 615k. the-federation.info/platform/73

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• sugarfree@lemmy.world ⁨1⁩ ⁨year⁩ ago

  They rushed to release it early and take advantage of the high profile fuck ups at Twitter, it didn’t even come out with a following feed. If even a quarter of users return I’ll be surprised.

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  • Blizzard@lemmy.zip ⁨1⁩ ⁨year⁩ ago

    it didn’t even come out with a following feed

    Wait, what? You don’t have a feed of accounts you follow?

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    • LJay71@lemmy.world ⁨1⁩ ⁨year⁩ ago

      The feed is there now but kind of half baked. It only shows as an option when you click the home icon in the bottom left or the Threads icon located top middle. Then you can switch over to it.

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• chemicalwonka@discuss.tchncs.de ⁨1⁩ ⁨year⁩ ago

  Any downfall of Meta (former Facebook ) is a victory for FOSS community, internet and mankind as a whole. One of the heads of the Hydra Big Tech.

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  • msage@programming.dev ⁨1⁩ ⁨year⁩ ago

    Unless Google goes down, free internet doesn’t have a great outlook.

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  • Defaced@lemmy.world ⁨1⁩ ⁨year⁩ ago

    You do understand that Meta actually releases a ton of FOSS right? The LLM API that most machine learning algorithms use is based off Meta’s open sourced language model. I don’t like Meta as much as the next guy, but they do SOME good things every once in a while.

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    • chemicalwonka@discuss.tchncs.de ⁨1⁩ ⁨year⁩ ago

      I know but when you consider the whole picture the result is bad for everyone and for the internet.

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• febra@lemmy.world ⁨1⁩ ⁨year⁩ ago

  I mean, wasn’t it obvious this will happen? Most people that joined Threads did it because an Instagram popup told them to. Most of them weren’t even Twitter users in the first place. So why would Threads even stick to a user base that wasn’t even into microblogging in the first place?

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• danielton@lemmy.world ⁨1⁩ ⁨year⁩ ago

  Forget the privacy concerns. The issue with Threads is that it’s very unfinished. They assumed the rate limiting was going to be the dumbest thing Elon was going to do, and they rushed it out the door long before it was ready.

  It might still succeed, but you only get one chance at a first impression.

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  • TheMadnessKing@lemmy.world ⁨1⁩ ⁨year⁩ ago

    The problem with Twitter is that it’s slowly turning to a pile of crap. The amount of spam & NSFW gallore has been wrecking havoc on the platform.

    You mention any company that deals with finance and soon your tweet is bombarded with these spams and more. Makes it very difficult to use now.

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    • danielton@lemmy.world ⁨1⁩ ⁨year⁩ ago

      I agree. I am friends with a few artists on there, and we used to chat through DMs, but now Elon is rate limiting DMs, so we’ve had to move the chats elsewhere. How the hell is it supposed to be an “everything app” if you can’t even send text chats to your friends on the platform? This guy is utterly incompetent, so of course spez wanted to copy him I guess.

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• Polar@lemmy.ca ⁨1⁩ ⁨year⁩ ago

  Forgot it even existed after the first 48 hours once I stopped seeing posts about it.

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• Aurenkin@sh.itjust.works ⁨1⁩ ⁨year⁩ ago

  Threads has lost more than 80% of its daily active users…so far

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• xc2215x@lemmy.world ⁨1⁩ ⁨year⁩ ago

  If Instagram didn’t add the link, Threads likely would not have that many people.

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• notabird@lemmy.world ⁨1⁩ ⁨year⁩ ago

  Social ethics is not something the average people care about. I doubt if Twitter would be in trouble if not for the platform being absolutely terrible, and the non stop short slighted changes that just break things.

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• phillycodehound@lemmy.world ⁨1⁩ ⁨year⁩ ago

  Bc they have not released a desktop app or any way for brands or people to interact with it more than just with their stupid phone.

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• Happyjustbecause@lemmy.world ⁨1⁩ ⁨year⁩ ago

  You can lead a horse to water, but you can’t make it drink.

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