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EU ruling: tracking-based advertising by Google, Microsoft, Amazon, X, across Europe has no legal basis

⁨638⁩ ⁨likes⁩

Submitted ⁨⁨3⁩ ⁨weeks⁩ ago⁩ by ⁨brot@feddit.org⁩ to ⁨technology@lemmy.world⁩

https://www.iccl.ie/digital-data/eu-ruling-tracking-based-advertising-by-google-microsoft-amazon-x-across-europe-has-no-legal-basis/

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  • Twoafros@sh.itjust.works ⁨3⁩ ⁨weeks⁩ ago

    From the article:

    “Today’s court’s decision shows that the consent system used by Google, Amazon, X, Microsoft, deceives hundreds of millions of Europeans. The tech industry has sought to hide its vast data breach behind sham consent popups. Tech companies turned the GDPR into a daily nuisance rather than a shield for people.” [Dr Johnny Ryan, Director of Enforce at the Irish Council for Civil Liberties]

    Today’s judgement confirms the Belgian Data Protection Authority’s 2022 decision. It applies immediately across Europe.

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  • it_depends_man@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

    2025 is a banger year for open source and internet freedom.

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    • aeronmelon@lemmy.world ⁨3⁩ ⁨weeks⁩ ago

      2025 is certainly a year. What kind of year it is depends on which country you live in.

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    • MrMakabar@slrpnk.net ⁨3⁩ ⁨weeks⁩ ago

      Sounds like the US is nuking theirs, which certainly makes a bang.

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    • General_Effort@lemmy.world ⁨2⁩ ⁨weeks⁩ ago

      I don’t really see how this ruling is helpful. The reasoning seems to confirm the view that the Fediverse is legally very problematic.

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      • refurbishedrefurbisher@lemmy.sdf.org ⁨2⁩ ⁨weeks⁩ ago

        How? I just read the full text of that website, and I couldn’t find any language in there that would harm the fediverse.

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  • futatorius@lemm.ee ⁨3⁩ ⁨weeks⁩ ago

    Excellent result. Let’s see if the EU capitulates once the pressure’s on.

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  • jbk@discuss.tchncs.de ⁨2⁩ ⁨weeks⁩ ago

    So what exactly would this mean? Not that cookie banners will vanish completely, right? Will “Legitimate Interest” stuff just have to be unchecked by default?

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  • General_Effort@lemmy.world ⁨2⁩ ⁨weeks⁩ ago

    It sounds like it would be relatively easy to fix, but I worry it will strengthen monopolistic tendencies.

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