Apple hits “all-time high” smartphone market share, takes #1 spot for 2023::Apple beat all the Android OEMs while selling dramatically more expensive phones.
This is the best summary I could come up with:
The analyst group says this represents “a sort of shifting of power” in the smartphone market.
Other Android manufacturers are in the same boat, with low-volume halo products and high-volume cheap devices.
Apple’s cheapest phone is the iPhone SE at $429, but that model doesn’t sell well.
The point is that Android manufacturers usually win these market share charts by selling cheap and midrange phones, but Apple was able to take the top spot while existing only in the mid-to-premium phone space.
In 2023, Apple beat all these Android OEMs while selling dramatically more expensive products.
The IDC’s Nabila Popal wraps up the numbers by saying, “Apple’s ongoing success and resilience is in large part due to the increasing trend of premium devices, which now represent over 20% of the market, fueled by aggressive trade-in offers and interest-free financing plans.”
The original article contains 471 words, the summary contains 140 words. Saved 70%. I’m a bot and I’m open source!
orclev@lemmy.world 10 months ago
It should be noted this has almost nothing to do with Apple, but rather is the result of better competition among Android manufacturers splitting that market into smaller chunks. Android as a whole is still the #1 smartphone type in the world easily beating iOS. Previously Samsung was the #1 phone manufacturer, but stiff competition from other Android phone manufacturers helped drive their share of the market down low enough that Apple was able to take the #1 spot despite not increasing their market share.
d3Xt3r@lemmy.nz 10 months ago
Or in other words, Android has a market share of 80% while Apple has only 20%. Title is clickbaity.
FoxBJK@midwest.social 10 months ago
No it’s not, it’s completely accurate. It’s just that it only takes 20% to be #1 because we have that many options now.
tsonfeir@lemm.ee 10 months ago
Really wish we had a third viable option from a company who wasn’t evil. Year of the Linux phone anyone? 😇
filister@lemmy.world 10 months ago
It is almost impossible to penetrate the smartphone market at the moment, as both iOS and Android have this robust app ecosystem and polished OS experience and this is an extremely high bar to cross.
Jus see what happened with Windows mobile or even Nokia, and mind you that was years ago. Now it should be even harder.
orclev@lemmy.world 10 months ago
I really tried to make Linux phone work for me, but ultimately couldn’t do it. There are just too many small annoyances currently to make it a viable replacement. For me the two biggest deal breakers were a total lack of any kind of NFC payment system, and even worse, horrendous battery life due to the phone not being able to enter low power state without disabling the ability to receive calls. The later is being worked on at least, but I know of absolutely no solutions to the former.
PrivateNoob@sopuli.xyz 10 months ago
It seems Apple did get plus market share. 3.7%, but I get what you mean.
d3Xt3r@lemmy.nz 10 months ago
No they didn’t, that 3.7% increase was just an increase in shipment share (aka unit sales) for 2023. It’s not a representative of active users or actual market share.