Yep. And that white-bearded red-coated jolly old elf was their marketing genius.
Coke used Santa to encourage people to drink Coca-Cola during the colder months, when soft-drink sales traditionally dropped.
Submitted 5 days ago by Yezzey@lemmy.ca to history@lemmy.world
https://americanhistory.si.edu/explore/stories/how-santa-brought-coca-cola-cold
Comments
PunnyName@lemmy.world 4 days ago
StoneyPicton@lemmy.ca 4 days ago
Poor Santa. That bitch has been passed around more than a 2 dollar whore at a tractor pull.
AllYourSmurf@lemmy.world 4 days ago
Don’t need that so much now, thanks to global warming.
SaveTheTuaHawk@lemmy.ca 7 hours ago
Santa needed the cocaine from the original formula.