Comment on EA flop Immortals of Aveum reportedly cost around $125 million, former dev says "a AAA single-player shooter in today's market was a truly awful idea"

Ilflish@lemm.ee ⁨9⁩ ⁨months⁩ ago

I’ve been hearing rumblings of people complaining about current game advertisement cycles being too long. Immortals, is a great example of one too short. Announced at Summer Game Fest and released in August(?). We don’t need long Ad campaigns for old brands but if you want to market a new IP as Triple A you have to put in the work to reach unplugged gamers, and it barely reached plugged in gamers.

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