Comment on Fear of cheap Chinese EVs spurs automaker dash for affordable cars
Treczoks@lemmy.world 11 months agoI am well aware that there are costs beside materials and labor. In my company, I’m part of those other costs - I’m R&D. The point is still: Why shall we bear all those costs and others don’t? Don’t expect people being happy about being handled gross unfair.
They’re also not the same cars.
Yes, there are differences. But they are small, and could be incorporated in a low-cost version of European cars, too - if they actually want a low cost version here.
iegod@lemm.ee 11 months ago
That sounds like standard supply demand. If you can bear it, and there is no alternative, you will. But moreover as was mentioned there are reasons that may require a product being different prices in different markets as operating expenses are not the same. The simple cost of launching a product in different markets incurs different costs, and thus different prices. That’s a trivial example, and with vehicles it gets really complex at the regulatory level.
Treczoks@lemmy.world 11 months ago
And that is the point that will break the European car makers necks. The Chinese just start being alternatives, just like Japanese cars were in the 80s and 90s.
Bloodyhog@lemm.ee 11 months ago
To give it credit, Japanese cars are now among the best in class, and can be enjoyed on a global market at a “reasonable” price. Took them a few decades to get there though. When/if Chinese manufacturers get to that level - that would be a win for the common consumer anywhere. And European companies with their trend to sell less, but more expensive, cars, will likely be outcompeted.