You’re completely missing the point. People can buy steam machines and use them as a PC without ever opening steam, or worse, use them as servers or parts of a cluster. If Steam Machines were sold at a loss they would , by definition, be cheaper than equivalent hardware, so companies would buy 10k of them to put into a warehouse to run stuff because it would be cheaper than buying the same thing from other places. This is what happened to the PS3, non-blocked systems can’t be sold at a loss because you can’t guarantee that whoever is buying it will use them for your intended purpose.