As of June 2025, Mike Cessario’s estimated net worth is around $80–100 million.
The CEO is wealthy, sure, but very far away from being a billionaire.
I’ve occasionally bought liquid death at my local beer distributor for parties, and it’s a bit expensive but not crazy. Pretty much every drink at a festival is incredibly overpriced - that markup is usually going to the vendors selling it and the venue, not the manufacturer.
dil@piefed.zip 1 month ago
ofc theyd try to profit off that too, not suprised, liquid death is the only water available, everyone knows it, no one ever thought it was beer, that was just a fun marketing lie and excuse to take away refillable water bottles with caps