That is not really what I get when I read their terms.

"Apple’s advertising platform receives information about the ads you tap and view against a random identifier not tied to your Apple Account.

Apple does not share any personal data with third parties. We make certain non-personal data available to our advertisers and strategic partners that work with Apple to provide our products and services, help Apple market to customers, and sell ads on Apple’s behalf. No Apple Pay transactions or Health app data is accessible to Apple’s advertising platform, or is used for advertising purposes. Apple does not know or make available to advertisers information about your sexual orientation, religious beliefs, or political affiliations"

So they definitely use your “anonymized” data to help advertisers reach you on their platform. Also the part about Apple does not know or make available is some seriously weird lingo. They do know for sure, but they don’t make it available supposedly, but I highly doubt that.

So they are not really about you privacy per se because they are into ad revenue for themselves, but they are claiming to not actively sell your data to third parties (except the government of course).

I wonder how anonymous this data really is as researches have been able to pierce the veil and use this type of data to create an entire profile about you.