Comment on Reddit stock falls for second day as references to its content in ChatGPT responses plummet
BakerBagel@midwest.social 5 days agoI am looking at it froma purely financial standpoint. The inky thing Reddit really produces is semi-anonymous data that is tied to an email address. The quality of that data is iffy at best, while they have massive expenses just to keep the site operating. They can charge for their API calls, but they will never be able to use that to generate actual profit since no one will ever pay for it at that price point.
Something like Reddit or twitter are useful if they are owned by powerful individuals or corporations that wish to influence the public. It is worthless as a strictly financial vehicle because it produces no profit and has assets that are not not equal to the cost of maintain them. You would only buy stock in reddit in the hopes that some billionaire thinks they can do a better job running it than Elon Musk did with twitter. Otherwise reddit stock is just a volatile place to park your cash in the hope that you can sell it for more later.
NuXCOM_90Percent@lemmy.zip 5 days ago
Then let’s do that.
Reddit has three official and one implied revenue streams.
Of the official, we have:
Ad sales. This is where most “user data” actually comes into play and is the idea of building a profile of each user that can be used to put them into categories for targeted ads. That might be a simple as “likes video games, hates women, curious about learning to pee while sitting down”. Or it might be “doesn’t realize that guy at the bar took off the condom and is now pregnant”. This is demonstrably profitable and doesn’t seem to be effected.
The next is people buying reddit premium because they are idiots.
The last official oneis the actual topic of this thread. Reddit sells API access to, among others, companies training LLMs. ChatGPT has, allegedly, stopped using them. Thus, one of their major sources of revenue dried up and their stock dropped as a result.
As for the rest:
Ah, so you DO know what the definition of a stock is. You just refuse to accept it because the word “reddit” is involved.