There was a big outrage in the music production community a few months ago when Waves, one of the most popular plug-in companies, announced they’d be switching to a subscription-only model. That meant you could no longer outright buy and own their plugins, you had to pay for a monthly subscription. This pissed everyone off so much that they decided not to go forward with it lol.
I guess the lesson is: make your opinion clear to these greedy companies, vote with your wallet and maybe we can make them become less shitty. They will always do what makes them the most amount of money.