Comment on Here's your first look at the rebooted Digg | TechCrunch
trashboat@midwest.social 4 days agoThe thing that’s mostly wrong with AI summaries is that people don’t click through to the page the summary summarizes. So those sites don’t get ad revenue.
Don’t ad blockers have a similar effect?
atrielienz@lemmy.world 4 days ago
Not exactly. People don’t click on ads when ads are blocked. But ad aggregation companies get paid in a couple of different ways. Click through is a big one, but ad impressions (eyeballs that supposedly viewed an ad) are also a thing. And impressions pay, just not as well as clickthroughs. Ad companies haven’t stopped paying aggregates for ad space. That’s why ads on paid services have gotten more egregious. It’s not because they aren’t getting paid. It’s because they want both.
For what it’s worth, you can (and some do) pay for subscriptions to websites or services on the internet. But nobody is paying ad aggregation companies with the intent of seeing ads regardless of the reality.