Comment on How Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadows
ampersandrew@lemmy.world 4 days agoI haven’t found a source for this number when I looked for it. The best I got was a finance blog saying “experts say” without saying that they were progenitors of the reporting or not. Valhalla had a budget about half of this, so it would surprise me if Shadows was that much more expensive.