Comment on YouTube launches a $7.99 per month, ad-free Premium Lite subscription
toynbee@lemmy.world 20 hours agoIs “verticals” marketing speak for “categories” or “genres” or does it mean something else?
Comment on YouTube launches a $7.99 per month, ad-free Premium Lite subscription
toynbee@lemmy.world 20 hours agoIs “verticals” marketing speak for “categories” or “genres” or does it mean something else?
slumberlust@lemmy.world 20 hours ago
It varies by org but yes verticals are usually product silos that serve certain types of customers or needs.
toynbee@lemmy.world 19 hours ago
I appreciate the information and that you took the time to answer, but I hate that combination of words.
Still … Thank you for the response.
LWD@lemm.ee 18 hours ago
It definitely sounds a tad dehumanizing, and I’m not sure if that’s intentional or not…
catloaf@lemm.ee 18 hours ago
Vertical market, where they do all of one thing soup to nuts, as opposed to a horizontal market, where they do a little bit of one thing but sell it in a wide variety of scenarios.