That’s weird AF. I also hate the implication that anime is for kids. It’s not, even if GKIDS sticks to PG material (I’m not sure they do, but I’m also not sure they don’t).

I don’t think this is the intention but it’s understandable. In fact, they’re probably one of the largest distributor of “prestige” anime today, with ownership of local distribution rights to things like Evangelion.

This comes up every time I get a post from their RSS about publishing anime, so it’s probably something they should change at some point.