Those poor advertising service providers!
France's antitrust regulator fines Apple €150M after a lengthy investigation into how iOS asks to collect user data under App Tracking Transparency (“ATT”) and the impact on advertisers.
Submitted 4 weeks ago by Tea@programming.dev to technology@lemmy.world
Comments
Pudutr0n@feddit.cl 4 weeks ago
als@lemmy.blahaj.zone 4 weeks ago
That’s probably a day’s profits. Fines are just a cost of doing business to massive corporations
drspod@lemmy.ml 4 weeks ago
This is a horrible decision.
ATT … penalised smaller publishers in particular since, unlike the main vertically integrated platforms, they depend to a large extent on third-party data collection to finance their business
Cry me a fucking river.
jamie_oliver@lemmy.world 4 weeks ago
The ATT framework was seen as an obstacle to targeted advertising to Apple device users, a major source of funding for application publishers and other online advertising players.
Um. Ok.
LordWiggle@lemmy.world 4 weeks ago
Fines are so the ultra rich and mega corps have more freedom than others. Rules do not apply to them, they pay for it which is far less than their profits. Fines do not hurt them, it allows them to make more money than smaller competition.
fxdave@lemmy.ml 4 weeks ago
hey it’s free money for France
LordWiggle@lemmy.world 4 weeks ago
But at what cost.