When you hollow out the middle class (in the US sense of the term), people go looking for a narrative to explain it, to give them a reason they don’t get (or can’t give their children) the lifestyle they were promised in the media.

One narrative that fits is corporate greed, late-stage capitalism, enshittification and staggering corruption.

Another narrative, however, is all this rampant social change going on, people changing the demographics, changing the rules, changing definitions, changing the comfortable rules of thumb they were used to - and now everything’s shit, the two must be connected, we need to slam the brakes and catch our breath, perhaps even go backwards, and maybe conditions will follow suit. Even if they don’t, change is a loss of control, and that’s scary. We need to pull our heads in, hunker down and take back what’s rightfully ours from those we’ve been forced to share it with.

Once people start looking through that lens, everything starts self-selecting to fit - and they start thinking yeah, maybe those guys had a point.

Yes, there’s horrible shitty filter bubbles on social media and 4chan and everything else, but this stuff doesn’t take root without the underlying socioeconomic issues driving it.

As for incels - I don’t think people realise just how much social privilege is involved in having a peer group during childhood and adolescence to develop the give and take of social skills necessary for actually courting a partner. Consider the weird kids, the fat kids, the (disproportionally) poor kids, the ones with a fucked up home life, who didn’t get to form stable relationships, who didn’t get the practice at human-wrangling, who maybe ended up in a socially-isolating job, who had no ‘third place’ to hang out with people, to socialise and to meet people they might be interested in.

And once people start out without social skills, it can be really hard to pick them up; the embarrassment and exclusion that can follow small fuckups get exponentially worse as time goes on. And you don’t have to be painfully awkward, you just have to… not have game. Just enough to kick you to the bottom of the rankings, so failure (or the likelihood thereof) stacks up and becomes progressively discouraging, so you don’t try and don’t get practice.

And then it’s the same situation: the world doesn’t work for them the way they were told it would; they do all the things that they’ve heard were supposed to work (but without any of the nuance needed to do it successfully), and it just doesn’t.

For some of them, they feel like they’re getting singled out to get ripped off, or that the whole damn system is rigged; it’s a big club and they aren’t in it, as it were. So they look for a narrative, they look for someone to blame, they look for the bad guy, they look for a coherent explanation of why they’re the victim here. And of course that spirals out of control and ends up in a very bad place.