That’d be advertising, and by a mile.
Comment on [Gamers Nexus] "Google is Getting Worse," ft. Wendell of Level1 Techs
JayTreeman@fedia.io 4 months agoToo big to fail? Search is only one revenue stream.
Codilingus@sh.itjust.works 4 months ago
sugar_in_your_tea@sh.itjust.works 4 months ago
Through search. They make a ton with ads on the search page, sponsored links, etc.
laurelraven@lemmy.blahaj.zone 4 months ago
I’m pretty sure their ad revenue from their own pages is a tiny fraction of their advertising revenue… They basically own the advertising market online, almost anywhere you see ads googie is getting a cut
sugar_in_your_tea@sh.itjust.works 4 months ago
This source seems to indicate that’s not the case:
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Google Search & Other (56.93%)
2023 Total Google Search & Other Revenue: $175.04 billion This is revenue generated primarily from ads shown on Google’s search results pages and other search-related services.
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YouTube Ads (10.26%)
2023 Total Youtube Ads Revenue: $31.51 billion This is revenue from ads shown on YouTube videos, including display ads, overlay ads, skippable video ads, and non-skippable video ads.
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Google Network (10.20%)
2023 Total Google Network Revenue: $31.316 billion This is revenue from ads displayed on websites and apps that are part of Google’s ad network, beyond Google-owned properties.
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Google Other (11.26%)
2023 Total Google Other Revenue: $34.68 billion This is revenue from Google’s other ventures and products, such as hardware (like Pixel phones and Nest devices), Play Store purchases, and other non-advertising sources.
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Google Cloud (10.75%)
2023 Total Google Cloud Revenue: $33.08 billion This is revenue from Google’s cloud computing services, such as computing power, storage, and data analytics offered to businesses and developers.
So, 57% from search, and only 10% from ads on non-Google pages.
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Lettuceeatlettuce@lemmy.ml 4 months ago
Similar tactic among all the large tech corpos, switch focus to IaaS, PaaS, SaaS, become the backbone of the modern computing landscape.
It’s basically a slow switch to becoming critical international infrastructure like power grids, water ways, and gas/oil pipelines.
This all while locking you in as much as possible and milking as much value as they can squeeze.