Comment on YouTube Tests Showing Ads When You Pause a Video, Calls it ''Pause Ads''

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ours@lemmy.world ⁨6⁩ ⁨months⁩ ago

Yeah, they could put the ads in the same stream but it would be too costly or inflexible. Ads have to be targeted to the specific market or even user so that would kill their advantage and turn them into generic TV ads.

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