Comment on Google Ramps Up Crackdown on YouTube Ad-Blocking, Targets Third-Party Apps
Frost752@lemmy.world 2 months agoRight, cause YouTube/Google are really struggling so much that their only option is to increase prices while offering less value and making everyone’s experience worse.
RealFknNito@lemmy.world 2 months ago
How much do they profit off YouTube again?
Oh wait - they don’t. They take losses from it. A business, meant for making money, is suffering a loss to provide goobers like you content and have the goobers making that content profit enough so they aren’t in poverty for choosing to make videos for a living.
You people really throw logic out the window when you talk about shit like this. You want corporations to make less money? Go fix the fucking tax laws not bitch about average membership fees like a fuckwit.
Frost752@lemmy.world 2 months ago
As far as I know, YouTube does not lose money(feel free to correct this with a source) and even just from a logical perspective if YouTube loses google money why keep pouring so many resources into it? The correct answer imo is YouTube doesn’t lose money theyre just greedy pigs but Alphabet(the parent company behind both google and YouTube) makes 10s of billions of dollars in profit, they are not struggling to pay the bills hell even if YouTube was losing then menu fucking good they shouldn’t be allowed to hoard that much money anyway, but feel free to keep being a corporate bootlicker.
RealFknNito@lemmy.world 2 months ago
YouTube has been running on a loss since they last posted their info some handful of years ago. I think Susan was being pressured by creators to be transparent or something. YouTube has expanded well beyond what it used to be and hasn’t demanded money to compensate. It just keeps getting bigger and bigger and Google/Alphabet has been fine with that but clearly aren’t anymore.
Alphabet makes money in other areas, yes, but YouTube specifically is the problem child that keeps begging for an allowance. So, how does YouTube fix it? How do they save money? By kicking off the freeloaders. You watch ads, contribute your 13 cents for the day, then fuck off - or you can buy premium.
Like I’ve said before, if you hate the big companies fix the tax laws, don’t bitch about them charging you for the service you’ve been getting free of charge.
baru@lemmy.world 2 months ago
Can you look to that? They only seem to share revenue, not profit. And profit is easily manipulated. Apparently they had 29 billion USD in revenue in 2023. There was a huge growth in revenue. I don’t see why you really claim that they’re making a loss.
gian@lemmy.grys.it 2 months ago
The problem is not that YT cannot make money, the problem here is that the options are that you can choose if watching video, with or without ads, for free (well, paying with your data) or pay with money and your data to watch videos with ads.
I am not saying I have some god-like right to watch videos for free but on the other hand it seems that at YT they are trying as hard as they can to make me install adblocker to be able to use their service with minimun hassle.
YT, like every other company, is learning that if they don’t care about customers then customers don’t care about them. They are making the false equation “one less user with adblocker == one more user on Premium|without adblocker”, which is obviously false. And they are forgetting that they have a lot of more or less direct competition.
RealFknNito@lemmy.world 2 months ago
Do you know how little money advertisers pay per ad? I think last I heard it’s between 0.5 and 3 cents. Could be even lower. That’s probably not enough, so they sell your anonymized data. That’s not enough, so they offer a membership without ads so the ratio can allow them to get closer to break even. What’s left?
The people getting the benefits of membership without paying for it. Third party apps letting you use premium features for free? Gone. Didn’t push the needle far enough. Most of their userbase using adblocker? New target acquired.
They’re very clearly trying to get their revenue and expenses to hit 1:1 because no company that’s doing well is going to crack down on their users. Netflix was flourishing so they let you share accounts. Then, the bill came and they said fuck that. Their revenue and profits went up what, 60%? They just had to endure the people throwing tantrums.
No, they’re learning that if 5% of the people using adblockers instead get Premium, they lose less money, even if it means doing what Netflix did and riding out the storm while people bitch and moan about how their free shit isn’t free anymore. Should they help offset it by making Premium more worthwhile with features even third party apps could do? Absolutely. Do I hate having to defend a company that could be doing so much more to benefit their users but are making pretty common sense business practices? Absolutely.
lemmyreader@lemmy.ml 2 months ago
Quite a statement to say that Google (YouTube) would care about customers.
gian@lemmy.grys.it 2 months ago
They care. Problem is that they care only to be able to make more money. They are simply trying to see how much money they can make before rendering the service worthless or unusable