Comment on Roku explores taking over HDMI feeds with ads
JK_Flip_Flop@lemmy.world 8 months agoI suspect they might be talking about a DNS based ad blocking solution. Like Pi-Hole or AdGaurd DNS.
They work by blocking DNS requests made by ads so the content can never be accessed. They’re theoretically more powerful than browser extensions as they have the opportunity to block ads anywhere.
Kalysta@lemm.ee 8 months ago
While we have one (Pi-hole) I can’t use it right now because some of my roommate’s work software won’t run with it and we haven’t had time to troubleshoot. So I have a bunch of extensions in my browser on my pc
JK_Flip_Flop@lemmy.world 8 months ago
You could configure the DNS only on devices that don’t have issues with it rather than the network as a whole?
Opisek@lemmy.world 8 months ago
That, and you can also decide what (if anything) gets blocked on a per MAC/IP/FQDN basis, so you can explicitly allow ads for specific devices.