Of course he does.

One of Meta’s major value propositions for companies is its advertising tools. Marketers love marketing towards children because A) they can be impressionable, and B) they bank on kids annoying the shit out of their parents to spend money on whatever fuck random thing that’s being advertised. Marketing towards adults is harder because we got responsibilities and other things to consider before spending money willy-nilly on fun things, but kids don’t have that.