There’s psychology in play here. For some people food is the only pleasure they get in their otherwise miserable existence. Genetically, some people get a greater pleasure “hit” from food than others, some of whom, on the extreme, treat food as this thing they have to do now and then in order to keep living.

Fixing this hedonistic approach to food means modifying their life to contain something else to replace this form of pleasure. If they can get their “hits” elsewhere, food consumption can then fall off.

Worse, in addiction scenarios, there’s no going cold turkey on food.

The resolution could be finding success in some pursuit. A relationship with someone awesome. Pleasure replacement can take many forms.

As is, for those who get a pleasure “hit” from food, there is minimal restricted access.