Alright, so I watched the damn video so you guys don’t have to. Here’s a synopsis:

Youtube’s ad blocking is going to backfire because:

• It caused people to stop using crappy ad blockers that didn’t even work with youtube to switch to effective ones that do.
• Drawing attention to “good” browsers and ad blockers, increasing adoption – including people that weren’t using or aware of the existence of them in the first place
• Increased support of the people making/maintaining ad blockers. Spite driven increase in donations, subscriptions to paid ad blockers, bug reports, etc.
• Cites the Streisand effect.
• Analogy of how prohibition led to stronger drugs, stronger booze, etc.
• Cites how Youtube’s attempts to block ad blockers is breaking older embedded apps in smart TVs, chromecast, etc. Older or non-tech people are just more likely to stop using those rather than try to fix them – and thus cut back on watching youtube.