why would you
Because it’s one of the most recognized names in the world, you’d get a boot of millions of views instantly just because
Comment on Can a company can itself Twitter now?
Resol@lemmy.world 8 months ago
I don’t know. X probably still has rights to the Twitter name. Unless they give that up, no one can can themselves Twitter. In fact, why would you can yourself that in an age where that term is associated with nonsensical arguments? It’s a form of bias. You might as well try canning yourself Subwoofer instead.
wlsnt@reddthat.com 8 months ago
Resol@lemmy.world 8 months ago
I’m guessing that the name has become tarnished thanks to Elon.
AmidFuror@kbin.social 8 months ago
I'm canning bullshit on those typos being accidental.
Nollij@sopuli.xyz 8 months ago
Disclaimer: IANAL, and this is not legal advice.
Trademark infringement is a civil matter. If you called your company Twitter, it would be up to the current holder(s) to issue a C&D, lawsuit, etc. If they do not protect their trademark as such, they can lose it. Which would be a very interesting scenario- Musk is very adamant on pushing his favorite letter. This would require them to state in legal filings that they still want and use the name Twitter. Undoubtedly this would hurt Musk’s ego, and it’s possible that he would force the matter to be dropped.
Also, trademarked names are not absolute. You can use them in contexts where consumers are unlikely to confuse the two. Apple Computer famously had to distance themselves from Apple Records. There’s a Dell aluminum siding company near me. There’s a Hershey ice cream brand that’s unrelated to the famous chocolate company. While it’s harder to make the claim when the word is unique nonsense, you could probably get away with a name like Twitter Landscaping.
Resol@lemmy.world 8 months ago
Interesting.
scumola@sh.itjust.works 8 months ago
The new Twitter company could issue a C&D to the old Twitter because they’re not actively using the trademark. I don’t see why a new company couldn’t call themselves twitter if they’re willing to go through the court system to take it away.