That seems like really low numbers. Ex-Twitter is (in theory) a multi-billion dollar company and Visa should be a “whale” of a client… $77.5k is nothing for advertising revenue. A drop in the expense budget. That’s not even one software engineer. How does the company stay afloat if numbers look like that?
resin85@lemmy.ca 8 months ago
Visa, for example, spent $10 in the 12 weeks to October 6, compared to $77,500 during the same period last year, according to Sensor Tower’s data.
I’m no business genius like musk, but I’m gonna take a guess that wouldn’t even pay the bills for the ridiculous X sign he put on the roof and then had to take down.
blady_blah@lemmy.world 8 months ago
crystalmerchant@lemmy.world 8 months ago
Why pay the $10? If you’re going to drop from 77k to 10 you might as well drop to zero, right? There must be some nuance or legalese around this that I don’t understand
trigonated@lemmy.world 8 months ago
Isn’t $10 the monthly subscription fee or whatever it’s called? Maybe they just want to keep that checkmark besides their name.
funkless_eck@sh.itjust.works 8 months ago
brand protection campaign. You run a minimal spend on every CDN on your trademarks as a method of ensuring each platform connects and protects your name back to your business entity
neptune@dmv.social 8 months ago
It’s probably baked into their contract that there is a fee or other penalty for canceling. Or maybe an AI just decided $10 was slightly more optimal than 0. Or perhaps the contract period ended minutes after the billing period.