Comment on Google Search referrals to the web have plummeted, AI links are 'less than 1%' of traffic
WindyRebel@lemmy.world 3 weeks agoIt’s AI overviews which result in almost no clicks and people using LLMs like ChatGPT.
Former SEO here. I know so many people that now just ask ChatGPT things as their search engine. Many SEOs are now trying to SEO LLMs.
mPony@lemmy.world 3 weeks ago
I have a silly theory that some of the obvious misinformation online is designed to pollute LLMs, so that when someone asks “Who is responsible for ___” or “Did ___ do this crime?” or “who won the ___ war?” the answer will be conveniently incorrect / sanitized.
Is this happening?
WindyRebel@lemmy.world 3 weeks ago
Oh, I’m sure people are trying to poison them models. Many still crawl and scrape websites and people do put in their own prompts to mess with them.