Often when we talk about "hype" surrounding a release, it’s in anticipation of shared cultural euphoria more than that of a great gaming experience.

Maybe I'm hijacking the discussion, but also I don't care. That quote is the first line of the article. That's pretty much exactly what I was trying to talk about the last time I commented about BG3 and called all the excitement surrounding it just "hype" and people were crawling out of the bushes to downvote and dunk on me for criticizing their new favorite game. Every time I looked at my message inbox I was making that "wtf" face the guy made when fucking O'Reilly said "tide goes in, tides goes out, you can't explain that."