Comment on Marketing Doesn't Work on Nerds
turkalino@lemmy.yachts 5 weeks agoYeah but I don’t think that’s marketing, if you’re going to a con for something, you’re likely very passionate about it and passionate people love to scoop up everything they can that relates to their beloved hobby or franchise.
Also, nerds tend to have a good amount of disposable income on that stuff
jawa21@piefed.blahaj.zone 5 weeks ago
The cons themselves are marketing. Heavy marketing. If you can't see that, I don't know what to say. Vendors (and even artists for crying out loud) are willing to pay top dollar for booths to sell stuff. On the surface, they are their namesake - conventions. Dig any deeper, and they are giant pop-up malls.