Comment on Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette

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Trainguyrom@reddthat.com ⁨4⁩ ⁨days⁩ ago

With Google fingerprint tracking, advertisers are selling hyper-targeted ads so a company buys only ads to show to the right 10,000 people over and over. It’s a literal dream for advertisers. But it’s a fucking dystopian nightmare for us.

The hilarious thing is if you turn off your adblocker (or use a service/device that doesn’t support it) and pay attention to what is being advertised to you, a lot of it is wildly irrelevant. They’d probably have better targeting by following the old TV Ad model than whatever the heck is happening with targeted web ads nowadays

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