Yes, this is a social media hit piece. MSM hates social media because it’s a way for the public to circumvent their lies. The entire article is based on (likely fabricated) anecdotal evidence:

“It’s really bizarre to me that everyone’s gone to this place in their mind that content has to be so curated,” Bruening told us. “So curated that you can’t show what you’re cooking for dinner, because that’s not cool enough.”

Everyone? Did they take a global survey? Do they see my instagram feed? This person just has shitty friends. Or they are lying.